{"id":108040,"date":"2019-03-22T11:23:12","date_gmt":"2019-03-22T08:23:12","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/izmirde-e-ihracat-zirvesi-basliyor\/"},"modified":"2019-03-22T11:23:13","modified_gmt":"2019-03-22T08:23:13","slug":"izmirde-e-ihracat-zirvesi-basliyor","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/izmirde-e-ihracat-zirvesi-basliyor\/","title":{"rendered":"\u0130zmir\u2019de E-\u0130hracat Zirvesi ba\u015fl\u0131yor"},"content":{"rendered":"

D\u00fcnya genelinde 2019 y\u0131l\u0131nda 3.5 trilyon dolara ula\u015fmas\u0131 beklenen e-ticaretten daha fazla pay almak isteyen Egeli ihracat\u00e7\u0131lar e-ihracata odaklan\u0131yor. 25 Mart Pazartesi g\u00fcn\u00fc d\u00fczenlenecek E-\u0130hracat Zirvesi \u00f6ncesi Ege \u0130hracat\u00e7\u0131 Birliklerinde (E\u0130B) bas\u0131n toplant\u0131s\u0131 d\u00fczenlendi.<\/p>\n

25 Mart Pazartesi g\u00fcn\u00fc \u0130zmir\u2019de Ege \u0130hracat\u00e7\u0131 Birlikleri, World E-commerce Forum (Worldef), DHL ve Ticimax i\u015fbirli\u011finde d\u00fczenlenecek olan \u201cDHL \u0130zmir E-\u0130hracat Konferans\u0131\u201d ile ilgili bilgi vermek amac\u0131yla Ege Deri ve Deri Mamulleri \u0130hracat\u00e7\u0131lar\u0131 Birli\u011fi Y\u00f6netim Kurulu Ba\u015fkan\u0131 Erkan Zandar taraf\u0131ndan E\u0130B\u2019de bas\u0131n toplant\u0131s\u0131 d\u00fczenledi. D\u00fcnyada sat\u0131\u015f \u015fekillerinin de\u011fi\u015fti\u011fini vurgulayan Zandar, \u201cTicaret hacmi online al\u0131\u015fveri\u015fe kay\u0131yor. Geli\u015fmi\u015f \u00fclkelerde, yap\u0131lan perakende sat\u0131\u015flar\u0131n y\u00fczde 30\u2019luk k\u0131sm\u0131 elektronik ortamda geli\u015fiyor. E-ticaret, 2014 y\u0131l\u0131nda 1.3 trilyon dolar seviyelerindeyken 2018\u2019de 2.8 trilyon dolara ula\u015ft\u0131. Bu rakam\u0131n 2019 y\u0131l\u0131 sonunda 3.5 trilyon dolar\u0131 a\u015fmas\u0131 bekleniyor. 2021 y\u0131l\u0131nda ise global e-ticaret hacminin 5 trilyon dolara yakla\u015faca\u011f\u0131 \u00f6ng\u00f6r\u00fcl\u00fcyor” dedi.<\/p>\n

“Firmalar\u0131m\u0131z bu i\u015fe haz\u0131r de\u011fillerdi”<\/p>\n

“Ge\u00e7mi\u015f d\u00f6nem Ekonomi Bakan\u0131m\u0131z Nihat Zeybekci\u2019nin \u00f6nemi ile bizim b\u00fct\u00fcn ihracat\u00e7\u0131lar\u0131m\u0131z e-ihracat sitelerine \u00fcye oldular\u201d diyen Zandar, \u201cBakt\u0131k ki bu i\u015f etkili olmad\u0131. \u00c7\u00fcnk\u00fc firmalar\u0131m\u0131z bu i\u015fe haz\u0131r de\u011fillerdi. Bu sebepten ihracat\u00e7\u0131lar\u0131m\u0131z\u0131 iyi bilgilendirelim ki bu hatalar\u0131 tekrarlamayal\u0131m diye bu i\u015fe giri\u015ftik. E-ihracat\u0131n \u00f6nemini i\u015f hacimleri g\u00f6steriyor. Geli\u015fmi\u015f \u00fclkelerden bir \u00f6rnek verecek olursak ABD\u2019nde e-ticarette en y\u00fcksek ciroya sahip 25 \u015firketten 18\u2019inin klasik perakendeciler oldu\u011fu bilinmektedir. Bu da hali haz\u0131rda perakendeci firmalar\u0131n entegrasyonu kadar perakendeci olmayan firmalar i\u00e7inde potansiyel bulundurdu\u011funun bir g\u00f6stergesidir” diye konu\u015ftu.<\/p>\n

“Sosyal medya bile bir ticaret ortam\u0131”<\/p>\n

K\u0131talara g\u00f6re e-ticaret rakamlar\u0131na bak\u0131ld\u0131\u011f\u0131nda, 2010 y\u0131l\u0131nda Kuzey Amerika\u2019n\u0131n y\u00fczde 39 ile ilk s\u0131rada, y\u00fczde 32 ile Asya-Pasifik\u2019in ikinci s\u0131rada oldu\u011funu vurgulayan Zandar, \u015f\u00f6yle devam etti:<\/p>\n

“2021 y\u0131l\u0131nda Asya Pasifik oran\u0131n\u0131n y\u00fczde 67 gibi bir oranla en fazla e-ticaretin yap\u0131laca\u011f\u0131 yer olmas\u0131 \u00f6ng\u00f6r\u00fclmektedir. KOB\u0130\u2019ler i\u00e7in e-ihracat, e-ticaret b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Art\u0131k sosyal medya bile bir ticaret ortam\u0131. Firmalar\u0131n da bunu incelemesi gerekiyor. Altyap\u0131 olu\u015fturmalar\u0131 i\u00e7in onlara do\u011fru yolu g\u00f6stermek istiyoruz. Panelimizde 25 uzman var. Firmalar\u0131m\u0131za tecr\u00fcbeleri anlatacaklar. Seminerin kat\u0131l\u0131m say\u0131s\u0131n\u0131n bine ula\u015faca\u011f\u0131n\u0131 tahmin ediyoruz.\u201d<\/p>\n

Toplam ticaretin binde \u00fc\u00e7\u00fc<\/p>\n

Ege \u0130hracat\u00e7\u0131 Birlikleri olarak hedeflerini \u0130zmir\u2019i bir e-ihracat merkezine d\u00f6n\u00fc\u015ft\u00fcrmek oldu\u011funu ifade eden Zandar, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n

“T\u00fcrkiye\u2019de e-ticaret toplam ticaretin binde \u00fc\u00e7\u00fcn\u00fc olu\u015fturuyor. G\u0131da \u00fczerine \u0130zmir\u2019in \u015fans\u0131 \u00e7ok y\u00fcksek. Biz \u0130zmirli firmalar perakendeden ziyade \u00fcretici odakl\u0131y\u0131z. Akdeniz \u00fclkelerinde genelde e-ticaret d\u00fc\u015f\u00fckt\u00fcr. Halk al\u0131\u015fveri\u015fi sever, g\u00f6rerek almay\u0131 daha \u00e7ok benimser ama bu anlay\u0131\u015f \u00f6zellikle gen\u00e7lerde de\u011fi\u015fiyor. Ge\u00e7en sene global online sitelere \u00fcye olduk ama altyap\u0131lar\u0131m\u0131z haz\u0131r de\u011fildi. Biz tecr\u00fcbeleri dinleyerek haz\u0131r olmal\u0131y\u0131z. Perakendecilik mant\u0131\u011f\u0131n\u0131 \u00f6\u011frendi\u011fimizde e-ihracat\u0131n\u0131n \u00f6nemi ortaya \u00e7\u0131kacak.\u201d<\/p>\n

Zandar, 25 Mart Pazartesi g\u00fcn\u00fc Swiss Otel\u2019de ger\u00e7ekle\u015ftirilecek \u201cE-\u0130hracat Zirvesi\u201d ile daha geni\u015f bir kitleye ula\u015fabilmeyi hedeflediklerini belirtti.

\"\u0130zmir\u2019de <\/a> <\/div> <\/div> <\/div> <\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

25 MART PAZARTES\u0130 G\u00dcN\u00dc D\u00dcZENLENECEK E-\u0130HRACAT Z\u0130RVES\u0130 \u00d6NCES\u0130 EGE \u0130HRACAT\u00c7I B\u0130RL\u0130KLER\u0130NDE (E\u0130B) BASIN TOPLANTISI D\u00dcZENLEND\u0130.<\/p>\n","protected":false},"author":1,"featured_media":108041,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[1647,27144,1554,411],"class_list":["post-108040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-basliyor","tag-e-ihracat","tag-izmirde","tag-zirvesi"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/03\/izmirde-e-ihracat-zirvesi-basliyor_16ad2c4.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-s6A","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/108040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=108040"}],"version-history":[{"count":1,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/108040\/revisions"}],"predecessor-version":[{"id":108043,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/108040\/revisions\/108043"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/108041"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=108040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=108040"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=108040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}