{"id":11046,"date":"2019-02-08T10:29:01","date_gmt":"2019-02-08T07:29:01","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/teknosanin-everesti-en-iyi-deneyim-mucidi-secildi\/"},"modified":"2019-02-08T10:29:02","modified_gmt":"2019-02-08T07:29:02","slug":"teknosanin-everesti-en-iyi-deneyim-mucidi-secildi","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/teknosanin-everesti-en-iyi-deneyim-mucidi-secildi\/","title":{"rendered":"Teknosa\u2019n\u0131n Everest\u2019i \u2018En \u0130yi Deneyim Mucidi\u2019 se\u00e7ildi"},"content":{"rendered":"

Teknosa en iyi m\u00fc\u015fteri deneyimini sa\u011flamak i\u00e7in, hayata ge\u00e7irdi\u011fi dijitalle\u015fme ve omni-channel d\u00f6n\u00fc\u015f\u00fcm projesi Everest ile IDC T\u00fcrkiye Dijital D\u00f6n\u00fc\u015f\u00fcm \u00d6d\u00fclleri\u2019nde \u2018En \u0130yi \u00c7oklu Deneyim Mucidi Projesi\u2019 se\u00e7ildi.<\/p>\n

Sabanc\u0131 Holding i\u015ftiraklerinden Teknosa, en iyi m\u00fc\u015fteri deneyimini sunmak i\u00e7in ge\u00e7en y\u0131l ba\u015flatt\u0131\u011f\u0131 dijitalle\u015fme ve omni-channel d\u00f6n\u00fc\u015f\u00fcm projesi Everest ile ilk \u00f6d\u00fcl\u00fcn\u00fc ald\u0131. Bilgi teknolojileri sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli organizasyonlar\u0131ndan International Data Corporation\u2019\u0131n (IDC) T\u00fcrkiye ofisi taraf\u0131ndan d\u00fczenlenen Dijital D\u00f6n\u00fc\u015f\u00fcm \u00d6d\u00fclleri\u2019nde, Everest, \u2018En \u0130yi \u00c7oklu Deneyim Mucidi Projesi\u2019 se\u00e7ildi.<\/p>\n

Ekosistemlerine en iyi b\u00fct\u00fcnle\u015fik \u00e7oklu kanal deneyimini ya\u015fatmak i\u00e7in hedeflerini d\u00fcnyan\u0131n en \u00f6nemli zirvelerinden biriyle e\u015fle\u015ftirdiklerine dikkat \u00e7eken Teknosa Bilgi Teknolojileri Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 G\u00f6ksel Marangoz \u00f6d\u00fcle ili\u015fkin de\u011ferlendirmesinde, \u201cTeknosa, dijitalle\u015fmeye ve omni-channel\u2019a uzun s\u00fcredir \u00f6nemli yat\u0131r\u0131mlar yap\u0131yor. Bununla birlikte, 2018\u2019de \u00e7ok daha kapsay\u0131c\u0131, \u00e7at\u0131 bir proje ba\u015flatt\u0131k. Everest: M\u00fc\u015fteri Deneyiminde Zirve Yolu diye adland\u0131rd\u0131\u011f\u0131m\u0131z projemizin \u00f6zelli\u011fi, birbirinden farkl\u0131 \u00fcr\u00fcnlerde ayn\u0131 paralelde geli\u015ftirmeler yap\u0131lmas\u0131; ERP, CRM, e-ticaret, mobil aplikasyon, ma\u011fazalar, yazar kasa, \u00e7a\u011fr\u0131 merkezi platformlar\u0131n\u0131n tek bir entegrasyon mimarisi kullan\u0131lacak \u015fekilde hayata ge\u00e7irilmesiydi. SAP Hybris Ecommerce Cloud platformuna ge\u00e7i\u015f yaparak online al\u0131\u015fveri\u015f kanal\u0131m\u0131z\u0131n altyap\u0131s\u0131n\u0131 ve y\u00fcz\u00fcn\u00fc yeniledik. Teknosa mobil uygulamalar\u0131m\u0131z da e-ticaret bulut uygulamas\u0131na \u00f6zel olarak yeniden tasarland\u0131. Bu \u00e7al\u0131\u015fmalar s\u00fcrerken, Hybris ile entegre \u00e7al\u0131\u015fan, ileri veri analiti\u011fi ve kampanya y\u00f6netimi becerilerine sahip yeni CRM platformunu Microsoft Dynamics ile olu\u015fturduk. \u00c7evik proje y\u00f6netimi ve ekiplerimizin y\u00fcksek performans\u0131 sayesinde projelerimizin ana fazlar\u0131n\u0131 9 ay gibi k\u0131sa bir s\u00fcrede tamamlamay\u0131 ba\u015fard\u0131k. Sekt\u00f6r\u00fcn \u00f6nemli temsilcilerinin projemizi \u00e7ok de\u011ferli kurum projeleri aras\u0131ndan se\u00e7mesi, bundan sonra m\u00fc\u015fterilerimize de\u011fer sunacak yeni geli\u015ftirmeler i\u00e7in bizi \u00e7ok motive etti\u201d dedi.<\/p>\n

95 proje aras\u0131ndan birinci se\u00e7ildi<\/p>\n

Bu y\u0131l ilk defa d\u00fczenlenen IDC Dijital D\u00f6n\u00fc\u015f\u00fcm \u00f6d\u00fclleri i\u00e7in 54 kurumdan gelen toplam 95 proje yar\u0131\u015ft\u0131. Projeler, CIO\u2019lar ve \u00fcst d\u00fczey y\u00f6neticilerden olu\u015fan 50 ki\u015filik j\u00fcrinin oylar\u0131yla se\u00e7ildi. Teknosa\u2019n\u0131n 1\u2019inci oldu\u011fu \u201cEn \u0130yi \u00c7oklu Deneyim Mucidi Projesi\u201d kategorisinde m\u00fc\u015fterilerini, i\u015f ortaklar\u0131n\u0131, \u00e7al\u0131\u015fanlar\u0131n\u0131 da kapsayan i\u015f ekosisteminde fiziksel ve dijital entegre kanal kullanarak yenilik\u00e7i deneyimler sunan firmalar de\u011ferlendiriliyor.

\"Teknosa\u2019n\u0131n <\/a> <\/div> <\/div> <\/div> <\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

TEKNOSA, EN \u0130Y\u0130 M\u00dc\u015eTER\u0130 DENEY\u0130M\u0130N\u0130 SA\u011eLAMAK \u0130\u00c7\u0130N HAYATA GE\u00c7\u0130RD\u0130\u011e\u0130 D\u0130J\u0130TALLE\u015eME VE OMN\u0130-CHANNEL D\u00d6N\u00dc\u015e\u00dcM PROJES\u0130 EVEREST \u0130LE IDC T\u00dcRK\u0130YE D\u0130J\u0130TAL D\u00d6N\u00dc\u015e\u00dcM \u00d6D\u00dcLLER\u0130\u2019NDE \u2018EN \u0130Y\u0130 \u00c7OKLU DENEY\u0130M MUC\u0130D\u0130 PROJES\u0130\u2019 SE\u00c7\u0130LD\u0130.<\/p>\n","protected":false},"author":1,"featured_media":11047,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[24],"tags":[2370,5705,5704,1552,5706,910,5703],"class_list":["post-11046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-en","tag-deneyim","tag-everesti","tag-iyi","tag-mucidi","tag-secildi","tag-teknosanin"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/02\/teknosanin-everesti-en-iyi-deneyim-mucidi-secildi_6ee4c65.jpg?fit=1000%2C812","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-2Sa","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/11046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=11046"}],"version-history":[{"count":1,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/11046\/revisions"}],"predecessor-version":[{"id":11049,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/11046\/revisions\/11049"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/11047"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=11046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=11046"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=11046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}