Generali Sigorta\u2019n\u0131n ara\u00e7 sahiplerinin ihtiyac\u0131na g\u00f6re \u015fekillendirdi\u011fi ve tamamen iste\u011fe ba\u011fl\u0131 olarak \u00f6zelle\u015ftirilebilen “Benim Kaskom” \u00fcr\u00fcn\u00fc, T\u00fcrk t\u00fcketicilerinin oylar\u0131yla “Y\u0131l\u0131n \u00dcr\u00fcn\u00fc” se\u00e7ildi.<\/p>\n
Sigorta \u015firketi Generali Sigorta\u2019n\u0131n \u201cBenim Kaskom\u201d \u00fcr\u00fcn\u00fc, \u201cY\u0131l\u0131n Se\u00e7ilmi\u015f \u00dcr\u00fcn\u00fc (YS\u00dc)\u201d program\u0131 kapsam\u0131nda T\u00fcrk t\u00fcketicilerinin oylar\u0131yla “Y\u0131l\u0131n \u00dcr\u00fcn\u00fc” se\u00e7ildi. \u015eirketten yap\u0131lan a\u00e7\u0131klamaya g\u00f6re ara\u015ft\u0131rma \u015firketi Nielsen\u2019in T\u00fcrkiye genelinde t\u00fcketiciler ile y\u00fcz y\u00fcze g\u00f6r\u00fc\u015ferek yapt\u0131\u011f\u0131 anketler sonucunda Benim Kaskom, kasko kategorisinde \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc. Generali Sigorta, T\u00fcrk t\u00fcketicilerinin referans\u0131 olan \u201cY\u0131l\u0131n Se\u00e7ilmi\u015f \u00dcr\u00fcn\u00fc (YS\u00dc)\u201d logosunu 1 y\u0131l boyunca t\u00fcm reklamlar\u0131nda, \u00fcr\u00fcn paketlerinde ve ileti\u015fim \u00e7al\u0131\u015fmalar\u0131nda kullanacak.<\/p>\n
A\u00e7\u0131klamaya g\u00f6re \u015firketin tamamen m\u00fc\u015fterilerinin ihtiyac\u0131na g\u00f6re \u015fekillendirdi\u011fi “Benim Kaskom” \u00fcr\u00fcn\u00fc; mod\u00fcler yap\u0131s\u0131 ile ara\u00e7 sahibinin kendi kasko teminat paketlerini olu\u015fturmas\u0131na olanak tan\u0131yor. Ayr\u0131ca ihtiya\u00e7 dahilinde olmayan teminatlara ekstra prim \u00f6deme zorunlulu\u011funu da ortadan kald\u0131r\u0131yor.<\/p>\n
“Benim Kaskom, T\u00fcrkiye\u2019de yepyeni bir sigortac\u0131l\u0131k deneyimi vaat ediyor”<\/p>\n
Generali Sigorta Direkt Sat\u0131\u015f ve Pazarlama Direkt\u00f6r\u00fc Kerem \u00d6lmez 44 \u00fclkede 4.5 milyar t\u00fcketiciye ula\u015fan \u201cY\u0131l\u0131n Se\u00e7ilmi\u015f \u00dcr\u00fcn\u00fc (YS\u00dc)\u201d program\u0131 kapsam\u0131nda ald\u0131klar\u0131 \u00f6d\u00fclle ilgili konu\u015ftu. \u0130stanbul\u2019da ger\u00e7ekle\u015ftirilen \u00f6d\u00fcl t\u00f6reninin ard\u0131ndan a\u00e7\u0131klamalarda bulunan Kerem \u00d6lmez, “Y\u0131l\u0131n Se\u00e7ilmi\u015f \u00dcr\u00fcn\u00fc (YS\u00dc), d\u00fcnyan\u0131n en k\u00f6kl\u00fc \u00f6d\u00fcl t\u00f6renlerinden biri. Ald\u0131\u011f\u0131m\u0131z \u00f6d\u00fcl, \u00f6zellikle de T\u00fcrk t\u00fcketicilerinin oylar\u0131yla verilen verilen bu de\u011ferli \u00f6d\u00fcl, bizleri \u00e7ok mutlu etti. Benim Kaskom, ara\u00e7 sahiplerine her b\u00fct\u00e7eye \u00f6zel kasko poli\u00e7esi olu\u015fturabilme imkan\u0131n\u0131n yan\u0131 s\u0131ra h\u0131zl\u0131, zahmetsiz ve yepyeni bir sigortac\u0131l\u0131k deneyimi vaat ediyor. Benim Kaskom, \u201cBildi\u011fin Gibi De\u011fil\u201d slogan\u0131m\u0131zla ge\u00e7ti\u011fimiz y\u0131llarda ba\u015flatt\u0131\u011f\u0131m\u0131z dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00fcr\u00fcnlerinden biri. T\u00fcrk t\u00fcketicisini hayatlar\u0131n\u0131 kolayla\u015ft\u0131racak inovatif \u00fcr\u00fcnlerle bulu\u015fturmaya devam edece\u011fiz” dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
GENERAL\u0130 S\u0130GORTA\u2019NIN ARA\u00c7 SAH\u0130PLER\u0130N\u0130N \u0130HT\u0130YACINA G\u00d6RE \u015eEK\u0130LLEND\u0130RD\u0130\u011e\u0130 VE TAMAMEN \u0130STE\u011eE BA\u011eLI OLARAK \u00d6ZELLE\u015eT\u0130R\u0130LEB\u0130LEN “BEN\u0130M KASKOM” \u00dcR\u00dcN\u00dc, T\u00dcRK T\u00dcKET\u0130C\u0130LER\u0130N\u0130N OYLARIYLA “YILIN \u00dcR\u00dcN\u00dc” SE\u00c7\u0130LD\u0130.<\/p>\n","protected":false},"author":1,"featured_media":141053,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[13964,31853,910,12346,1798],"class_list":["post-141052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-benim","tag-kaskom","tag-secildi","tag-urunu","tag-yilin"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/04\/benim-kaskom-yilin-urunu-secildi_09ace68.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-AH2","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/141052","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=141052"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/141052\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/141053"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=141052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=141052"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=141052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}