Boyner Grup\u2019un 2015 y\u0131l\u0131 Nisan ay\u0131nda t\u00fcketicilerle bulu\u015fturdu\u011fu al\u0131\u015fveri\u015f uygulamas\u0131 Hopi, 7 milyon \u00fcyeye ula\u015ft\u0131. Yap\u0131lan a\u00e7\u0131klamaya g\u00f6re 130 \u00fcye markas\u0131yla her 2 saniyede 1 al\u0131\u015fveri\u015f s\u00f6z konusu uygulama \u00fczerinden yap\u0131l\u0131yor. Uygulama \u00fczerinden yap\u0131lan toplam al\u0131\u015fveri\u015fin hacmi ise 4 y\u0131lda 14 milyar TL\u2019yi a\u015ft\u0131.<\/p>\n
\u0130novatif al\u0131\u015fveri\u015f uygulamas\u0131 Hopi, d\u00f6rd\u00fcnc\u00fc y\u0131l\u0131na 7 milyon \u00fcye ile ad\u0131m att\u0131. Uygulama, hem t\u00fcketicilere hem de markalara kazand\u0131ran i\u015f modeli sayesinde bug\u00fcne kadar 14 Milyar TL\u2019lik al\u0131\u015fveri\u015fte kullan\u0131ld\u0131.<\/p>\n
Ma\u011faza ve internette her 2 saniyede 1 al\u0131\u015fveri\u015f Hopi ile yap\u0131l\u0131yor<\/p>\n
A\u00e7\u0131klamaya g\u00f6re kullan\u0131c\u0131lar\u0131n al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131 T\u00fcrkiye\u2019de \u00fcretilen \u2018big data\u2019 ve \u2018yapay zek\u00e2\u2019 teknolojileriyle \u00f6\u011frenen uygulama, dakikada ortalama 33 al\u0131\u015fveri\u015fte, yani her iki saniyede 1 kez kullan\u0131l\u0131yor.<\/p>\n
Yeme i\u00e7meden teknolojiye, haz\u0131r giyimden ayakkab\u0131ya, havayolu ula\u015f\u0131m\u0131ndan e\u011flenceye, akaryak\u0131ttan kargoya kadar 130 marka ve 8 binden fazla noktada kullan\u0131labilen Hopi ile bug\u00fcne kadar 63 milyon \u00fcr\u00fcn sat\u0131n al\u0131nd\u0131. Hopililer en \u00e7ok tekstil \u00fcr\u00fcn\u00fc, akaryak\u0131t ve ayakkab\u0131 sat\u0131n al\u0131rken, bunlar\u0131 restoran harcamalar\u0131 takip etti.<\/p>\n
Yurtd\u0131\u015f\u0131ndan da b\u00fcy\u00fck ilgi var<\/p>\n
Uygulama, bu \u00f6zelli\u011fi ile \u00f6zellikle geli\u015fmekte olan \u00fclkelerden ilgi g\u00f6r\u00fcyor. Orta Do\u011fu, Uzakdo\u011fu, G\u00fcney Amerika\u2019n\u0131n yan\u0131 s\u0131ra Avrupa pazarlar\u0131 i\u00e7in g\u00f6r\u00fc\u015fmelerin devam etti\u011fi uygulama yak\u0131n gelecekte T\u00fcrkiye\u2019den d\u00fcnyaya a\u00e7\u0131lan bir inovasyon olmaya haz\u0131rlan\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"
BOYNER GRUP\u2019UN 2015 YILI N\u0130SAN AYINDA T\u00dcKET\u0130C\u0130LERLE BULU\u015eTURDU\u011eU ALI\u015eVER\u0130\u015e UYGULAMASI HOP\u0130, 7 M\u0130LYON \u00dcYEYE ULA\u015eTI. YAPILAN A\u00c7IKLAMAYA G\u00d6RE 130 \u00dcYE MARKASIYLA HER 2 SAN\u0130YEDE 1 ALI\u015eVER\u0130\u015e S\u00d6Z KONUSU UYGULAMA \u00dcZER\u0130NDEN YAPILIYOR. UYGULAMA \u00dcZER\u0130NDEN YAPILAN TOPLAM ALI\u015eVER\u0130\u015e\u0130N HACM\u0130 \u0130SE 4 YILDA 14 M\u0130LYAR TL\u2019Y\u0130 A\u015eTI.<\/p>\n","protected":false},"author":1,"featured_media":142559,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[1334,73,7418],"class_list":["post-142558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-alisveris","tag-her","tag-saniyede"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/04\/her-2-saniyede-1-alisveris_b990c9d.jpg?fit=1000%2C548","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-B5k","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/142558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=142558"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/142558\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/142559"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=142558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=142558"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=142558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}