Emlak Uzman\u0131 Mustafa Hakan \u00d6zelmac\u0131kl\u0131, \u201cGayrimenkule ili\u015fkin ara\u015ft\u0131rmalar art\u0131k internet \u00fczerinden ba\u015fl\u0131yor ve bu aramalar\u0131n y\u00fczde 77\u2019si mobil \u00fczerinden ger\u00e7ekle\u015fiyor. GYODER raporuna g\u00f6re X ku\u015fa\u011f\u0131 i\u00e7in gayrimenkul \u00f6nemli bir ihtiya\u00e7 iken, Y ku\u015fa\u011f\u0131nda \u00f6zg\u00fcrl\u00fck\u00e7\u00fc bir yakla\u015f\u0131m s\u00f6z konusu. Hatta Z ku\u015fa\u011f\u0131nda ise m\u00fclkiyet kavram\u0131 olduk\u00e7a zay\u0131fl\u0131yor\u201d dedi.<\/p>\n
Gayrimenkul edinimlerinde ku\u015faklar aras\u0131 ya\u015fanan farkl\u0131l\u0131klar hem \u00fcreticileri hem de pazarlama faaliyetlerinde bulunan emlak i\u015fletmelerini yeni aray\u0131\u015flara y\u00f6nlendiriyor.<\/p>\n
Konuya ili\u015fkin de\u011ferlendirmelerde bulunana Alt\u0131n Emlak Genel M\u00fcd\u00fcr\u00fc Mustafa Hakan \u00d6zelmac\u0131kl\u0131 \u201cDe\u011fi\u015fen ku\u015faklar\u0131n etkisi ile yeni pazarlama ve sat\u0131\u015f modelleri geli\u015ftirmek gerekiyor. Gayrimenkule ili\u015fkin ara\u015ft\u0131rmalar art\u0131k internet \u00fczerinden ba\u015fl\u0131yor ve bu aramalar\u0131n y\u00fczde 77\u2019si mobil \u00fczerinden ger\u00e7ekle\u015fiyor. GYODER raporuna g\u00f6re X ku\u015fa\u011f\u0131 i\u00e7in gayrimenkul \u00f6nemli bir ihtiya\u00e7 iken, Y ku\u015fa\u011f\u0131nda \u00f6zg\u00fcrl\u00fck\u00e7\u00fc bir yakla\u015f\u0131m s\u00f6z konusu. Hatta Z ku\u015fa\u011f\u0131nda ise m\u00fclkiyet kavram\u0131 olduk\u00e7a zay\u0131fl\u0131yor\u201d dedi.<\/p>\n
\u201cYa\u015fam alanlar\u0131 k\u00fc\u00e7\u00fcl\u00fcyor\u201d<\/p>\n
\u00d6zelmac\u0131kl\u0131 \u201cT\u00dc\u0130K \u0130statistiklerle Aile sonu\u00e7lar\u0131na g\u00f6re hane halk\u0131 b\u00fcy\u00fckl\u00fc\u011f\u00fc azalma e\u011filimi g\u00f6stererek 3,4 ki\u015fi oldu. Tek ki\u015filik hanehalklar\u0131n\u0131n oran\u0131n\u0131n ise 2014 y\u0131l\u0131nda y\u00fczde 13,9 iken 2018 y\u0131l\u0131nda y\u00fczde 16,1\u2019e y\u00fckseldi\u011fi g\u00f6r\u00fcld\u00fc. Bu durum bizlerin gayrimenkul pazarlamas\u0131nda k\u00fc\u00e7\u00fck dairelerin m\u00fc\u015fteri potansiyelinin artaca\u011f\u0131n\u0131, kira gelirlerinde k\u00fc\u00e7\u00fck dairelerin daha avantajl\u0131 hale gelece\u011fini g\u00f6steriyor. Hane halk\u0131 say\u0131s\u0131n\u0131n k\u00fc\u00e7\u00fclmesi nedeniyle daire m2\u2019lerinde ve ya\u015fam alanlar\u0131nda k\u00fc\u00e7\u00fclmeler ya\u015fan\u0131yor\u201d dedi.<\/p>\n
\u201cEmlak dan\u0131\u015fmanlar\u0131 riski azalt\u0131yor\u201d<\/p>\n
Gayrimenkul al\u0131m ve sat\u0131m i\u015flemlerinde emlak dan\u0131\u015fmanlar\u0131n\u0131n m\u00fc\u015fteriler i\u00e7in riski azaltt\u0131\u011f\u0131n\u0131 belirten \u00d6zelmac\u0131kl\u0131, \u201cProfesyonel emlak dan\u0131\u015fmanlar\u0131 m\u00fc\u015fterilerini ihtiya\u00e7 ve isteklerine uygun olarak hukuki, mali ve teknik konularda do\u011fru olarak y\u00f6nlendiriyor. Bu noktada markalara, emlak i\u015fletmelerine ve dan\u0131\u015fmanlara ili\u015fkin yorumlar ve g\u00f6r\u00fc\u015fler daha \u00f6n plana \u00e7\u0131k\u0131yor. Bizler de 360 derece sanal turlar, karar destek sistemleri ve dijital pazarlama gibi \u00fcr\u00fcnleri kullanarak Y ku\u015fa\u011f\u0131n\u0131n dikkatini \u00e7ekmeye \u00e7al\u0131\u015f\u0131yoruz\u201d diye konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"
EMLAK UZMANI MUSTAFA HAKAN \u00d6ZELMACIKLI, \u201cGAYR\u0130MENKULE \u0130L\u0130\u015eK\u0130N ARA\u015eTIRMALAR ARTIK \u0130NTERNET \u00dcZER\u0130NDEN BA\u015eLIYOR VE BU ARAMALARIN Y\u00dcZDE 77\u2019S\u0130 MOB\u0130L \u00dcZER\u0130NDEN GER\u00c7EKLE\u015e\u0130YOR. GYODER RAPORUNA G\u00d6RE X KU\u015eA\u011eI \u0130\u00c7\u0130N GAYR\u0130MENKUL \u00d6NEML\u0130 B\u0130R \u0130HT\u0130YA\u00c7 \u0130KEN, Y KU\u015eA\u011eINDA \u00d6ZG\u00dcRL\u00dcK\u00c7\u00dc B\u0130R YAKLA\u015eIM S\u00d6Z KONUSU. HATTA Z KU\u015eA\u011eINDA \u0130SE M\u00dcLK\u0130YET KAVRAMI OLDUK\u00c7A ZAYIFLIYOR\u201d DED\u0130.<\/p>\n","protected":false},"author":1,"featured_media":160092,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[1883,37454,2407],"class_list":["post-160091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-degisiyor","tag-egilimleri","tag-gayrimenkul"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/05\/gayrimenkul-egilimleri-degisiyor_593a8a3.jpg?fit=1000%2C750","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-FE7","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/160091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=160091"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/160091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/160092"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=160091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=160091"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=160091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}