Ara\u00e7 kiralamada bayram yo\u011funlu\u011fu ya\u015fan\u0131yor. TOKKDER Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u0130nan Ekici, sekt\u00f6r olarak bayram tatili d\u00f6neminde talep art\u0131\u015f\u0131 beklediklerini, ya\u015fanan art\u0131\u015f\u0131n \u00fclke ekonomisine sa\u011flayaca\u011f\u0131 katma de\u011feri de olumlu etkileyece\u011fini vurgulad\u0131.<\/p>\n
Bu y\u0131l bayram tatilinin 9 g\u00fcne \u00e7\u0131kar\u0131lmas\u0131, turizm sekt\u00f6r\u00fcn\u00fc hareketlendirirken, s\u00f6z konusu hareketlili\u011fin ara\u00e7 kiralama sekt\u00f6r\u00fcne de yans\u0131mas\u0131 bekleniyor. Ara\u00e7 kiralama kurulu\u015flar\u0131n\u0131 ayn\u0131 \u00e7at\u0131 alt\u0131nda birle\u015ftirmek amac\u0131yla 1996 y\u0131l\u0131nda kurulan ve T\u00fcrkiye\u2019nin \u00f6nde gelen 125 ara\u00e7 kiralama firmas\u0131n\u0131n \u00fcyesi oldu\u011fu T\u00fcm Oto Kiralama Kurulu\u015flar\u0131 Derne\u011fi\u2019nin (TOKKDER) Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u0130nan Ekici, son d\u00f6nemlerde t\u00fcm d\u00fcnyada ara\u00e7 kiralamaya y\u00f6nelik talebin art\u0131\u015fa ge\u00e7ti\u011fini vurgulad\u0131. Ekici, \u201cGenelleme yaparsak, ara\u00e7 sahipli\u011fi art\u0131k yeni ku\u015fak i\u00e7in \u00f6ncelikler aras\u0131nda yer alm\u0131yor. Avrupa ve Amerika\u2019da \u2018Y\u2019 nesli bir s\u00fcredir ara\u00e7 sahipli\u011fi yerine kiralama sistemini tercih ediyor. \u2018Ara\u00e7 payla\u015f\u0131m modelleri\u2019 de tam bu ihtiya\u00e7tan hareketle ara\u00e7 sahipli\u011fi yerine alternatif bir ula\u015f\u0131m \u00e7\u00f6z\u00fcm\u00fc olarak ortaya \u00e7\u0131k\u0131yor. \u00d6rneklerine giderek daha s\u0131k rastlamaya ba\u015flad\u0131\u011f\u0131m\u0131z saatlik kiralama hizmeti, T\u00fcrkiye\u2019de Zipcar, YoYo, Garenta Moov gibi markalar ile k\u0131sa d\u00f6nem kiralama hizmetleri aras\u0131nda bir se\u00e7enek olarak yer almaya ba\u015flad\u0131\u201d dedi.<\/p>\n
\u201cAra\u00e7 payla\u015f\u0131m pazar\u0131, 2025\u2019te 20 milyon \u00fcye ve 500 bin araca \u00e7\u0131kacak\u201d<\/p>\n
M\u00fc\u015fteri taraf\u0131nda ise payla\u015f\u0131m ekonomisinin b\u00fcy\u00fcmesini destekleyen ana unsurun \u201ctasarruf\u201d oldu\u011funu vurgulayan Ekici, \u201cBu noktadan hareketle, g\u00f6r\u00fcnen o ki ara\u00e7 payla\u015f\u0131m sekt\u00f6r\u00fcn\u00fc 10 seneden k\u0131sa bir s\u00fcrede 5 kat gibi inan\u0131lmaz bir b\u00fcy\u00fcme bekliyor. K\u00fcresel rakamlara bakarsak 2015\u2019te 4,8 milyon \u00fcye, 102 bin ara\u00e7 olan ara\u00e7 payla\u015f\u0131m pazar\u0131n\u0131n; 2025\u2019te 20 milyon \u00fcye ve 500 bin araca \u00e7\u0131kaca\u011f\u0131 tahmin ediliyor\u201d a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131.<\/p>\n
T\u00fcrkiye\u2019de ise payla\u015f\u0131m ekonomisinin bilinirli\u011finin pek fazla olmad\u0131\u011f\u0131n\u0131 aktaran Ekici, bilinirli\u011fin artmas\u0131 ile birlikte payla\u015f\u0131m ekosisteminin de h\u0131zla geli\u015fece\u011fini \u00f6ng\u00f6rd\u00fcklerini vurgulad\u0131. Ekici, \u015fu ifadeleri kulland\u0131: \u201c\u00dclkemizde kongre ve spor etkinlikleri ile ilgili organizasyonlar\u0131n daha s\u0131k d\u00fczenlenmesi, g\u00fcnl\u00fck ara\u00e7 kiralamay\u0131 bir nebze mevsimsel etkilerden kurtar\u0131p y\u0131l\u0131n her ay\u0131nda talep g\u00f6ren bir hizmet haline getirdi. Ayr\u0131ca g\u00fcnl\u00fck ara\u00e7 kiralaman\u0131n yeni model ara\u00e7lar\u0131n geni\u015f bir kitle taraf\u0131ndan test edilmesine olanak sa\u011flamak gibi bir misyonu da var. Yeni ara\u00e7 sat\u0131n almay\u0131 d\u00fc\u015f\u00fcnen bir\u00e7ok ki\u015fi marka ve model tercihlerini, ilgilendikleri ara\u00e7lar\u0131 \u00f6ncelikli olarak kiralay\u0131p denedikten sonra belirliyor. Bu \u00e7er\u00e7evede, g\u00fcnl\u00fck ara\u00e7 kiralamaya \u00fclkemizin her ilinde artan bir talep oldu\u011funu s\u00f6ylemek yanl\u0131\u015f olmayacakt\u0131r. Elbette yaz d\u00f6neminde Antalya, Bodrum, Marmaris gibi tatil beldelerimizde talep \u00fcst d\u00fczeye \u00e7\u0131k\u0131yor. \u0130stanbul, Ankara ve \u0130zmir\u2019de ise talep, mevsimsel etkiden uzak olarak, her daim y\u00fcksek.\u201d<\/p>\n
\u201cMEB\u2019in karar\u0131 sekt\u00f6re canl\u0131l\u0131k katacak\u201d<\/p>\n
\u201c15 May\u0131s 2019 tarihinde Milli E\u011fitim Bakanl\u0131\u011f\u0131\u2019n\u0131n a\u00e7\u0131klad\u0131\u011f\u0131 yeni e\u011fitim-\u00f6\u011fretim \u00e7al\u0131\u015fma takvimi modelini sekt\u00f6r\u00fcm\u00fcz a\u00e7\u0131s\u0131ndan da olumlu de\u011ferlendiriyoruz\u201d a\u00e7\u0131klamas\u0131n\u0131 yapan Ekici, \u201cKas\u0131m ve Nisan aylar\u0131nda yap\u0131lacak olan ilave ara tatillerin, g\u00fcnl\u00fck ara\u00e7 kiralama sekt\u00f6r\u00fcne canl\u0131l\u0131k kataca\u011f\u0131n\u0131, bu d\u00f6nemlerde talep art\u0131\u015f\u0131 bekledi\u011fimizi, dolay\u0131s\u0131yla \u00fclke ekonomisine yarataca\u011f\u0131m\u0131z katma de\u011ferin de artaca\u011f\u0131n\u0131 ifade edebilirim\u201d dedi.<\/p>\n
Bayram tatili d\u00f6neminde ara\u00e7 kiralamak isteyenlere de \u00f6nerilerde bulunan Ekici, bu t\u00fcr yo\u011fun d\u00f6nemlerde ara\u00e7 rezervasyonlar\u0131n\u0131n m\u00fcmk\u00fcn oldu\u011funca erken yap\u0131lmas\u0131 gerekti\u011fini vurgulad\u0131. Ara\u00e7 kiralama hizmetinin mutlaka kurumsal bir firmadan al\u0131nmas\u0131 gerekti\u011fine dikkat \u00e7eken Ekici, \u201cYurt \u00e7ap\u0131nda tan\u0131nan ve ana i\u015f alan\u0131 ara\u00e7 kiralama olan kurumsal markalar\u0131n tercihi gerek kiralama s\u00fcrecinde gerekse sonras\u0131nda t\u00fcketicilerin sorunsuz ve tatmin edici hizmet almas\u0131n\u0131 sa\u011flayacakt\u0131r. TOKKDER olarak, t\u00fcm T\u00fcrkiye ekonomisi ve sekt\u00f6r\u00fcm\u00fcz ad\u0131na verimli bir yaz d\u00f6nemi olmas\u0131n\u0131 dileriz\u201d diye konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"
TOKKDER Y\u00d6NET\u0130M KURULU BA\u015eKANI \u0130NAN EK\u0130C\u0130, SEKT\u00d6R OLARAK BAYRAM TAT\u0130L\u0130 D\u00d6NEM\u0130NDE TALEP ARTI\u015eI BEKLED\u0130KLER\u0130N\u0130, YA\u015eANAN ARTI\u015eIN \u00dcLKE EKONOM\u0130S\u0130NE SA\u011eLAYACA\u011eI KATMA DE\u011eER\u0130 DE OLUMLU ETK\u0130LEYECE\u011e\u0130N\u0130 VURGULADI.<\/p>\n","protected":false},"author":1,"featured_media":165498,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[1221,23995,11563,2171,7135],"class_list":["post-165497","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-arac","tag-bayram","tag-hareketliligi","tag-kiralama","tag-sektorunde"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/06\/arac-kiralama-sektorunde-bayram-hareketliligi_9fca60b.jpg?fit=666%2C1000","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-H3j","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/165497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=165497"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/165497\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/165498"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=165497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=165497"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=165497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}