\u0130stanbul\u2019da tan\u0131t\u0131m\u0131 ger\u00e7ekle\u015ftirilen, Mercedes-Benz\u2019in kompakt s\u0131n\u0131ftaki ilk sedan modeli A-Serisi Sedan, benzinli ve dizel motor se\u00e7enekleri ile bu ay itibar\u0131yla sat\u0131\u015fa sunuluyor.<\/p>\n
Mercedes-Benz\u2019in kompakt s\u0131n\u0131ftaki ilk sedan otomobili ve s\u0131n\u0131f\u0131n\u0131n en yeni \u00fcyesi A-Serisi Sedan, T\u00fcrkiye\u2019de yollara \u00e7\u0131k\u0131yor. Bu ay\u0131ndan itibaren sat\u0131\u015fa sunulan A-Serisi Sedan\u2019\u0131n, 2019 y\u0131l\u0131 toplam sat\u0131\u015flar\u0131n\u0131n en az y\u00fczde 10\u2019luk dilimini olu\u015fturmas\u0131 ve Mercedes-Benz\u2019e Premium kompakt s\u0131n\u0131f liderli\u011fini yeniden kazand\u0131rmas\u0131 bekleniyor. Yeni sedan, yapay zeka kullan\u0131m\u0131n\u0131n yan\u0131 s\u0131ra omuz, dirsek ve ba\u015f mesafesinde ortalaman\u0131n \u00fczerindeki geni\u015f i\u00e7 mekan\u0131 ile dikkat \u00e7ekiyor. \u0130stanbul\u2019da d\u00fczenlen toplant\u0131ya Mercedes-Benz T\u00fcrk Otomobil Grubu \u0130cra Kurulu \u00dcyesi \u015e\u00fckr\u00fc Bekdikhan, \u015firket y\u00f6neticileri ve davetliler kat\u0131ld\u0131.<\/p>\n
“T\u00fcrkiye\u2019de son 3 y\u0131ld\u0131r premium segmentte 1\u2019incili\u011fimizi koruyoruz”<\/p>\n
Toplant\u0131da konu\u015fan \u015e\u00fckr\u00fc Bekdikhan, “A-serisi sadece Daimler\u2019in global portf\u00f6y\u00fc i\u00e7in de\u011fil, T\u00fcrkiye pazar\u0131 i\u00e7in de \u00e7ok \u00f6nemli bir \u00fcr\u00fcn. Yeni A- serisini ilk defa Auto Chine\u2019da long versiyonuyla 2018\u2019de d\u00fcnyaya tan\u0131tmaya ba\u015flad\u0131k. Ard\u0131ndan Paris Auto Show\u2019daki Avrupa versiyonunu g\u00f6r\u00fcc\u00fcye \u00e7\u0131kard\u0131k ve t\u00fcketicilerin be\u011fenisine sunduk. \u0130lk andan itibaren b\u00fcy\u00fck geri d\u00f6n\u00fc\u015f almaya ba\u015flad\u0131k. Biz, bug\u00fcnden sonra art\u0131k yeni arac\u0131m\u0131z\u0131 yani A-serisi sedan\u0131 T\u00fcrk t\u00fcketicileriyle bulu\u015fturmaya ba\u015flayaca\u011f\u0131z. Mart ay\u0131nda Avrupa\u2019da ba\u015flam\u0131\u015ft\u0131, biz k\u0131smi gecikme ya\u015fad\u0131k. Bu aydan itibaren ara\u00e7 bayilerimizde, showroom\u2019lar\u0131m\u0131zda yerini almaya ba\u015flayacak. Hem T\u00fcrkiye pazar\u0131 hem de Daimler i\u00e7in \u00f6nemli \u00fcr\u00fcn. Daimler\u2019e bakt\u0131\u011f\u0131n\u0131z zaman d\u00fcnya \u00e7ap\u0131nda 3 senedir premium segmentte 1\u2019incili\u011fi al\u0131yoruz. Yani d\u00fcnya \u00e7ap\u0131nda bu segmenti domine eden bir markam\u0131z var. T\u00fcrkiye\u2019ye bakt\u0131\u011f\u0131m\u0131zda ayn\u0131 \u015fekilde bu segmentte son 3 y\u0131ld\u0131r 1\u2019incili\u011fimizi koruyoruz. Sat\u0131\u015f adetlerimizi ge\u00e7ti\u011fimiz y\u0131l 14 bin 500 rakam\u0131na yak\u0131n tamamd\u0131k ve segmentimizi 1\u2019inci olarak tamamlad\u0131k” a\u00e7\u0131klamas\u0131nda bulundu.<\/p>\n
“\u0130lk 5 ayda 3 bin 200 adetlik bir otomobil sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirdik”<\/p>\n
2019 y\u0131l\u0131n\u0131 de\u011ferlendiren Bekdikhan, “2019 y\u0131l\u0131 nas\u0131l g\u00f6z\u00fck\u00fcyor dedi\u011fimizde; pazar\u0131n ortalamada y\u00fczde 50 oran\u0131nda darald\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Bu, bize y\u0131l sonunda 350-400 binlik toplam pazar\u0131 g\u00f6steriyor. Y\u0131l\u0131n 2\u2019nci yar\u0131s\u0131nda \u00fcmit ediyoruz ki daha iyi bir sonu\u00e7 ortaya \u00e7\u0131kacak. Bizim sat\u0131\u015flar\u0131m\u0131za bakt\u0131\u011f\u0131m\u0131zda ilk 5 ayda 3 bin 200 adetlik bir otomobil sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirdik. Bu adetlerimizle birlikte de pazar\u0131n daralmas\u0131na paralel olarak 3 bin 200 adet sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirerek hala segmentimizdeki 1\u2019incili\u011fimizi koruyoruz. A- serisi sedan i\u00e7in toplam sat\u0131\u015flar\u0131m\u0131z\u0131n i\u00e7erisinde y\u00fczde 10\u2019l\u00fck dilimde \u00f6ng\u00f6r\u00fcyoruz. A-sersinin daha da ba\u015far\u0131l\u0131 olmas\u0131 m\u00fcmk\u00fcn m\u00fc? Tabii ki m\u00fcmk\u00fcn. T\u00fcrkiye\u2019de sedan pazar\u0131, toplam pazar\u0131n neredeyse y\u00fczde 50\u2019sini olu\u015fturuyor. Bu sedan pazar\u0131 i\u00e7erisinde premium segmentte A-serisiyle birlikte yer bulmaya gayret edece\u011fiz. A-seri ile olan umutlar\u0131m\u0131z fazla” \u015feklinde konu\u015ftu.<\/p>\n
Arac\u0131n baz\u0131 \u00f6zellikleri \u015f\u00f6yle:<\/p>\n
Ara\u00e7, 4 bin 549 milimetre uzunlu\u011fa, bin 796 milimetre geni\u015fli\u011fe, bin 446 milimetre y\u00fcksekli\u011fe ve 2 bin 729 milimetre dingil mesafesine sahip. S\u00f6z konusu boyutlar geni\u015f bir ya\u015fam alan\u0131 ve 420 litrelik bir bagaj kullan\u0131m\u0131 sunuyor. Bin 24\/944 milimetre \u00f6n\/arka ba\u015f mesafesi, bin 457\/ bin 446 milimetre \u00f6n\/arka dirsek mesafesi, bin 400\/bin 372 milimetre \u00f6n\/arka omuz mesafesi ve bin 62\/861 milimetre \u00f6n\/arka bacak mesafesi de\u011ferleri, s\u00fcr\u00fcc\u00fc ve beraberindeki yolcular\u0131n rahat yolculuk etmesine imkan tan\u0131yor. Sadece omuz, dirsek ve ba\u015f mesafesiyle ortalaman\u0131n \u00fczerinde de\u011ferler sunmakla kalmayan ara\u00e7, 944 milimetre ile s\u0131n\u0131f\u0131n\u0131n en iyi arka koltuk ba\u015f mesafesi veya arka koltuklara ge\u00e7i\u015f kolayl\u0131\u011f\u0131 gibi \u00f6zelliklerle ayn\u0131 zamanda kullan\u0131m kolayl\u0131\u011f\u0131 da sunuyor. Ara\u00e7, biri dizel ve di\u011feri benzinli olmak \u00fczere iki farkl\u0131 motor se\u00e7ene\u011fiyle donat\u0131l\u0131yor. Benzinli cephesinde 163 BG (120 kW) ve 250 Nm tork \u00fcreten ve \u00e7ift kavramal\u0131 7G-DCT ile kombine edilen A 200 devreye giriyor. Dizelde ise 116 BG (85 kW) ve 260 Nm tork \u00fcreten motor ve \u00e7ift kavramal\u0131 7G-DCT ile donat\u0131lan A 180 d sunuluyor.<\/p>\n","protected":false},"excerpt":{"rendered":"
TOPLANTIDA KONU\u015eAN \u015e\u00dcKR\u00dc BEKD\u0130KHAN, “B\u0130Z, BUG\u00dcNDEN SONRA ARTIK YEN\u0130 ARACIMIZI YAN\u0130 A-SER\u0130S\u0130 SEDANI T\u00dcRK T\u00dcKET\u0130C\u0130LER\u0130YLE BULU\u015eTURMAYA BA\u015eLAYACA\u011eIZ. DA\u0130MLER’E BAKTI\u011eINIZ ZAMAN D\u00dcNYA \u00c7APINDA 3 SENED\u0130R PREM\u0130UM SEGMENTTE 1’\u0130NC\u0130L\u0130\u011e\u0130 ALIYORUZ. YAN\u0130 D\u00dcNYA \u00c7APINDA BU SEGMENT\u0130 DOM\u0130NE EDEN B\u0130R MARKAMIZ VAR. T\u00dcRK\u0130YE’YE BAKTI\u011eIMIZDA AYNI \u015eEK\u0130LDE BU SEGMENTTE SON 3 YILDIR 1’\u0130NC\u0130L\u0130\u011e\u0130M\u0130Z\u0130 KORUYORUZ. SATI\u015e ADETLER\u0130M\u0130Z\u0130 GE\u00c7T\u0130\u011e\u0130M\u0130Z YIL 14 B\u0130N 500 RAKAMINA YAKIN TAMAMDIK VE SEGMENT\u0130M\u0130Z\u0130 1’\u0130NC\u0130 OLARAK TAMAMLADIK” A\u00c7IKLAMASINDA BULUNDU.<\/p>\n","protected":false},"author":1,"featured_media":169098,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[40627,32293,40628,2383,87],"class_list":["post-169097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-a-serisi","tag-mercedes-benz","tag-sedan","tag-turkiyede","tag-yeni"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/06\/yeni-mercedes-benz-a-serisi-sedan-turkiyede_bbd480e.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-HZn","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/169097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=169097"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/169097\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/169098"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=169097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=169097"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=169097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}