D\u00fcnyan\u0131n en b\u00fcy\u00fck g\u0131da ithalat\u00e7\u0131s\u0131 Amerika Birle\u015fik Devletleri\u2019ne 2018 y\u0131l\u0131nda 927 milyon dolar g\u0131da \u00fcr\u00fcnleri ihra\u00e7 eden, 2023 y\u0131l\u0131nda 2 milyar dolar ihracat hedefleyen T\u00fcrk g\u0131da sekt\u00f6r\u00fc, ABD\u2019nin en b\u00fcy\u00fck g\u0131da fuar\u0131 Summer Fancy Food Show Fuar\u0131\u2019na 39 firma ile \u00e7\u0131karma yapmaya haz\u0131rlan\u0131yor.<\/p>\n
23-25 Haziran 2019 tarihlerinde New York\u2019te ger\u00e7ekle\u015fecek Summer Fancy Food fuar\u0131 bu y\u0131l 65. kez kap\u0131lar\u0131n\u0131 a\u00e7acak. Fancy Food Fuar\u0131\u2019n\u0131n T\u00fcrkiye Milli Kat\u0131l\u0131m Organizasyonunu 1998 y\u0131l\u0131ndan beri ba\u015far\u0131yla ger\u00e7ekle\u015ftirdiklerini belirten Ege \u0130hracat\u00e7\u0131 Birlikleri Koordinat\u00f6r Ba\u015fkan Yard\u0131mc\u0131s\u0131 Birol Celep, Fancy Food Fuar\u0131\u2019na bu y\u0131l 22. kez kat\u0131lacaklar\u0131n\u0131, 39 T\u00fcrk firmas\u0131n\u0131n \u00fcrettikleri birbirinden lezzetli ve kaliteli g\u0131da \u00fcr\u00fcnlerini \u00e7e\u015fitli etkinliklerle Amerikal\u0131 al\u0131c\u0131lara ve d\u00fcnyan\u0131n her yerinden kat\u0131l\u0131mc\u0131lara tan\u0131tacaklar\u0131n\u0131 kaydetti.<\/p>\n
Amerikal\u0131lar tad\u0131m etkinli\u011fi ile T\u00fcrk lezzetlerini tan\u0131yacak<\/p>\n
New York Summer Fancy Food Fuar\u0131\u2019nda yer alacak T\u00fcrkiye stand\u0131nda yap\u0131lacak pi\u015firim etkinli\u011fi, Au Mas Turque \u015fefi olan ve uzun s\u00fcredir Amerika\u2019da ya\u015fayan \u00d6zlem O\u011fuzcan Cranston taraf\u0131ndan ger\u00e7ekle\u015ftirilecek. Usta \u015fef T\u00fcrk G\u0131da \u00fcr\u00fcnleri ile kat\u0131l\u0131mc\u0131lara lezzet \u015f\u00f6leni ya\u015fatacak ve yine T\u00fcrkiye stand\u0131m\u0131zda yer alacak T\u00fcrk kahvesi tad\u0131m alan\u0131 ile ziyaret\u00e7ilerin damaklar\u0131nda e\u015fsiz tatlar b\u0131rak\u0131lacak.<\/p>\n
Fuar tan\u0131t\u0131mlar\u0131na \u201cT\u00fcrkiye\u201d markas\u0131 damga vuracak<\/p>\n
T\u00fcrkiye stand\u0131nda ger\u00e7ekle\u015fecek tad\u0131m etkinli\u011finin yan\u0131 s\u0131ra, fuar i\u00e7i alanlarda ve fuara \u00f6zel yay\u0131nlarda T\u00fcrkiye markas\u0131 damgas\u0131n\u0131 vuracak. Summer Fancy Food Fuar\u0131 \u00f6ncesi ve s\u0131ras\u0131nda da\u011f\u0131t\u0131m\u0131 yap\u0131lan fuar resmi katalo\u011funda ve Gurme g\u0131da \u00fcr\u00fcnleri konusundaki ABD\u2019nin \u00f6nemli ihtisas dergilerinden Specialty Food dergisi fuar say\u0131s\u0131nda tam sayfa T\u00fcrkiye ilan\u0131 yer alacak. Fuar s\u00fcresince g\u00fcnl\u00fck olarak yay\u0131nlanancak Fancy Food Show Daily\u2019de de \u00fclke reklamlar\u0131m\u0131z bulunacak. Fuar\u0131n resmi web sitesinde ise kat\u0131l\u0131mc\u0131 firmalar\u0131n ileti\u015fim bilgilerine ula\u015f\u0131lmas\u0131n\u0131 sa\u011flayan interaktif reklamlar d\u00f6necek. Etkinliklerimizi daha fazla kitleye etkili kanallarla ula\u015ft\u0131rabilmek ad\u0131na ABD\u2019li \u201cinfluencer\u201dlar ile tan\u0131t\u0131mlar ger\u00e7ekle\u015ftirilecek.<\/p>\n
“ABD\u2019nin g\u0131da ithalat\u0131ndan 2 milyar dolar pay almak istiyoruz”<\/p>\n
Summer Fancy Food fuar\u0131nda ger\u00e7ekle\u015ftirilecek t\u00fcm tan\u0131t\u0131m faaliyetleri ile T\u00fcrkiye\u2019nin \u00fcr\u00fcn desenindeki \u00e7e\u015fitlili\u011fi ve kalitesiyle \u00f6nemli bir g\u0131da tedarik\u00e7isi oldu\u011fu mesaj\u0131n\u0131 vereceklerini dile getiren Birol Celep, \u201cAmerika Birle\u015fik Devletleri, y\u0131ll\u0131k yakla\u015f\u0131k 150 milyar dolar g\u0131da \u00fcr\u00fcnleri ithalat\u0131 yap\u0131yor. Bu ithalattan en az\u0131ndan 2 milyar dolarl\u0131k pay almak istiyoruz. Summer Fancy Food Fuar\u0131 bu hedefi ger\u00e7ekle\u015ftirmemiz a\u00e7\u0131s\u0131ndan \u00e7ok de\u011ferli bir fuar. T\u00fcrkiye\u2019nin Amerika Birle\u015fik Devletleri\u2019ne 2018 y\u0131l\u0131nda yapt\u0131\u011f\u0131 toplam g\u0131da \u00fcr\u00fcnleri ihracat\u0131n\u0131n 927 milyon dolar oldu\u011funu g\u00f6z \u00f6n\u00fcne al\u0131rsak T\u00fcrk g\u0131da ihracat\u00e7\u0131lar\u0131 i\u00e7in \u00e7ok \u00f6nemli bir pazar oldu\u011funu unutmamak gerek. T\u00fcm d\u00fcnya taraf\u0131ndan \u00f6nemsenen bu \u00fcnl\u00fc fuar\u0131n ihracat\u00e7\u0131lar\u0131m\u0131za yeni kap\u0131lar a\u00e7aca\u011f\u0131na olan inanc\u0131m\u0131zla 2018 y\u0131l\u0131nda Summer Fancy Food Fuar\u0131nda \u00f6nemli tan\u0131t\u0131m aktiviteleri ger\u00e7ekle\u015ftirme karar\u0131 ald\u0131k. Toplam 539 m2lik alanda yerimizi alarak 39 firmam\u0131z ve tad\u0131m etkinli\u011fiyle yer alaca\u011f\u0131m\u0131z bu fuar\u0131n T\u00fcrk g\u0131da \u00fcr\u00fcnlerinin t\u00fcm d\u00fcnyada bilinirli\u011fini art\u0131raca\u011f\u0131n\u0131 ve dolay\u0131s\u0131yla ihracat\u0131m\u0131za katk\u0131 sa\u011flamas\u0131 i\u00e7in \u00e7aba g\u00f6sterece\u011fiz\u201d diye konu\u015ftu.<\/p>\n
“Pazar \u00e7e\u015fitlili\u011fimizi artt\u0131rmal\u0131y\u0131z”<\/p>\n
T\u00fcrk g\u0131da sekt\u00f6r\u00fcn\u00fcn ihra\u00e7 pazarlar\u0131n\u0131 \u00e7e\u015fitlendirmesi i\u00e7in \u00e7aba g\u00f6sterdikleri bilgisini veren Celep s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131: \u201cPazar \u00e7e\u015fitlili\u011fi, bizim gibi pazar yo\u011funlu\u011fu az olan; markala\u015fma yolunda beklenen seviyeye gelemeyen ve istikrarl\u0131 fiyat politikas\u0131n\u0131 \u00e7e\u015fitli nedenlerden dolay\u0131 belirli bir bant i\u00e7inde tutamayan \u00fclkeler i\u00e7in hayati \u00f6nem ta\u015f\u0131maktad\u0131r. T\u00fcrkiye 224 \u00fclkeye ihracat yapabilen bir \u00fclkedir. Bu bizim pazara giri\u015fle ilgili sorunumuz olmad\u0131\u011f\u0131n\u0131 g\u00f6sterir; ancak sekt\u00f6rel bazda derin bir incelemesi yap\u0131lmas\u0131 elzemdir, \u00e7\u00fcnk\u00fc bir\u00e7ok \u00fcr\u00fcnde pazarlarda tutunma s\u00fcremiz 3 y\u0131l\u0131n bile alt\u0131nda kalmaktad\u0131r. Belki Markala\u015fmama, yanl\u0131\u015f fiyat politikalar\u0131, pazardaki rakip \u00fclkelerin politikalar\u0131 ilk akla gelen konular olabilir ancak pazarda tutunma s\u00fcrelerinin \u00fcr\u00fcn baz\u0131nda uzat\u0131labilmesi i\u00e7in ge\u00e7mi\u015fe y\u00f6nelik bir \u00e7al\u0131\u015fma yap\u0131l\u0131p durum tespiti yap\u0131lsa ve bu ilgili kurulu\u015flarca ihracat\u00e7\u0131ya anlat\u0131lsa \u00e7ok daha ba\u015far\u0131l\u0131 bir sonu\u00e7 \u00e7\u0131kaca\u011f\u0131 a\u015fikard\u0131r. Kurumsal haf\u0131za olu\u015fturulup; raporlayarak firmalar\u0131m\u0131z\u0131n daha ba\u015far\u0131l\u0131 olmalar\u0131n\u0131 sa\u011flamak i\u00e7in \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 s\u00fcrd\u00fcr\u00fcyoruz.\u201d<\/p>\n
55 \u00fclkeden 2 bin 500\u2019\u00fcn \u00fczerinde firma kat\u0131l\u0131yor<\/p>\n
T\u00fcrkiye milli kat\u0131l\u0131m\u0131 dahilinde, fuara a\u011f\u0131rl\u0131kl\u0131 olarak kuru meyve, zeytin, zeytinya\u011f\u0131, meyve ve sebzeden mamuller, hububat ve bakliyat \u00fcr\u00fcnleri, makarna, bitkisel ya\u011flar, odund\u0131\u015f\u0131 orman \u00fcr\u00fcnleri, baharat ve \u015fekerleme sekt\u00f6rlerinden kat\u0131l\u0131m sa\u011flan\u0131yor. Fancy Food Fuar\u0131na 55 \u00fclkeden 2 bin 500\u2019\u00fcn \u00fczerinde firma kat\u0131l\u0131rken, fuar\u0131 yakla\u015f\u0131k 25 bin ki\u015finin ziyaret etmesi bekleniyor.<\/p>\n","protected":false},"excerpt":{"rendered":"
GE \u0130HRACAT\u00c7I B\u0130RL\u0130KLER\u0130 KOORD\u0130NAT\u00d6R BA\u015eKAN YARDIMCISI B\u0130ROL CELEP, FANCY FOOD FUARI\u2019NA BU YIL 22. KEZ KATILACAKLARINI, 39 T\u00dcRK F\u0130RMASININ \u00dcRETT\u0130KLER\u0130 B\u0130RB\u0130R\u0130NDEN LEZZETL\u0130 VE KAL\u0130TEL\u0130 GIDA \u00dcR\u00dcNLER\u0130N\u0130 \u00c7E\u015e\u0130TL\u0130 ETK\u0130NL\u0130KLERLE AMER\u0130KALI ALICILARA VE D\u00dcNYANIN HER YER\u0130NDEN KATILIMCILARA TANITACAKLARINI KAYDETT\u0130.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[349,8291,957,87,5464],"class_list":["post-172602","post","type-post","status-publish","format-standard","hentry","category-ekonomi","tag-dunya","tag-lezzetleri","tag-turk","tag-yeni","tag-yolcusu"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-ITU","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/172602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=172602"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/172602\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=172602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=172602"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=172602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}