{"id":180738,"date":"2019-07-11T13:16:18","date_gmt":"2019-07-11T10:16:18","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/frost-sullivandan-aytemize-musteri-degeri-liderligi-odulu\/"},"modified":"2019-07-11T13:16:18","modified_gmt":"2019-07-11T10:16:18","slug":"frost-sullivandan-aytemize-musteri-degeri-liderligi-odulu","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/frost-sullivandan-aytemize-musteri-degeri-liderligi-odulu\/","title":{"rendered":"Frost &amp; Sullivan\u2019dan Aytemiz\u2019e \u2018m\u00fc\u015fteri de\u011feri liderli\u011fi\u2019 \u00f6d\u00fcl\u00fc"},"content":{"rendered":"<p>Aytemiz\u2019e, ABD merkezli Frost &amp; Sullivan piyasa ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi taraf\u0131ndan \u2019T\u00fcrkiye akaryak\u0131t sekt\u00f6r\u00fc m\u00fc\u015fteri de\u011feri liderli\u011fi\u2019 \u00f6d\u00fcl\u00fc verildi.<\/p>\n<p>Aytemiz, sekt\u00f6rdeki yenilik\u00e7i hizmetleri ve \u00fcretici marka anlay\u0131\u015f\u0131 ile geli\u015ftirdi\u011fi projelerinden biri olan \u2019motorcu dostu istasyon\u2019 projesi ile ABD merkezli piyasa ara\u015ft\u0131rma ve dan\u0131\u015fmanl\u0131k \u015firketi Frost &amp; Sullivan taraf\u0131ndan \u20192018 m\u00fc\u015fteri de\u011feri liderli\u011fi\u2019 \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n<p>Londra\u2019da d\u00fczenlenen t\u00f6rende \u00f6d\u00fcl\u00fc alan Aytemiz Kurumsal \u0130leti\u015fim ve Pazarlama Direkt\u00f6r\u00fc \u00d6zge Kansu G\u00f6k\u00e7ek, Aytemiz olarak motosikletler dahil her t\u00fcrl\u00fc ta\u015f\u0131t kullan\u0131c\u0131s\u0131na y\u00fcksek kalitede hizmet vermeyi hedefleyen bir yakla\u015f\u0131ma sahip olduklar\u0131n\u0131, t\u00fcketicilerine s\u00fcrekli ve s\u00fcrd\u00fcr\u00fclebilir, yenilik\u00e7i ve \u00fcretici uygulamalar sunduklar\u0131n\u0131 s\u00f6yledi.<\/p>\n<p>&#8220;Motorcular\u0131n trafikteki alg\u0131s\u0131n\u0131 ve sayg\u0131nl\u0131\u011f\u0131n\u0131 y\u00fckseltece\u011fiz&#8221;<\/p>\n<p>T\u00fcketici taleplerinin her ge\u00e7en g\u00fcn de\u011fi\u015fti\u011fi bir d\u00fcnyada, \u015firket olarak art\u0131k sadece yak\u0131t satan bir firma olman\u0131n \u00f6tesinde b\u00fcy\u00fck bir perakende markas\u0131 olarak konumlanmaya \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 belirten G\u00f6k\u00e7ek, &#8220;Bu strateji do\u011frultusunda da self servis, mobil \u00f6deme sistemleri, elektrikli ara\u00e7lar i\u00e7in h\u0131zl\u0131 \u015farj alanlar\u0131 ve \u00fccretsiz internet gibi m\u00fc\u015fterilerimizin hayat\u0131n\u0131 kolayla\u015ft\u0131rmaya y\u00f6nelik bir \u00e7ok farkl\u0131 hizmeti istasyonlar\u0131m\u0131zda kendilerine sunuyoruz. Yine hizmet \u00e7e\u015fitlili\u011fimizi art\u0131rmak ve bug\u00fcne kadar sekt\u00f6r\u00fcm\u00fczde hi\u00e7bir markan\u0131n sahiplenmedi\u011fi motosiklet kullan\u0131c\u0131lar\u0131n\u0131n talep ve isteklerini g\u00f6zeterek motorcu dostu istasyon projemizi, motosiklet kullan\u0131c\u0131lar\u0131n\u0131n \u00f6nce akaryak\u0131t istasyonlar\u0131nda, sonra da trafikteki alg\u0131lar\u0131n\u0131 y\u00fckseltmek amac\u0131yla 2017 y\u0131l\u0131nda 50 istasyonumuzda ba\u015flatt\u0131k. Bug\u00fcn ise 160 istasyonumuzda motosiklet kullan\u0131c\u0131lar\u0131n\u0131n hayat\u0131n\u0131 kolayla\u015ft\u0131racak \u015fa\u015f\u0131rtan hizmetler sunuyoruz. Motorcu dostu istasyon projemizle Frost &amp; Sullivan\u2019\u0131n T\u00fcrkiye akaryak\u0131t sekt\u00f6r\u00fcnde yapt\u0131\u011f\u0131 son analizlere dayanarak verdi\u011fi \u2019m\u00fc\u015fteri de\u011feri liderli\u011fi\u2019 \u00f6d\u00fcl\u00fcn\u00fcn sahibi olmaktan gurur duyuyoruz. Motorcu dostu istasyon projemizi, motosiklet kullan\u0131c\u0131lar\u0131n\u0131n da deste\u011fi ile T\u00fcrkiye genelindeki bir\u00e7ok istasyonumuza ta\u015f\u0131yarak sekt\u00f6rde bir kez daha \u00f6nc\u00fc olaca\u011f\u0131z. Motorcular\u0131n trafikteki alg\u0131s\u0131n\u0131 ve sayg\u0131nl\u0131\u011f\u0131n\u0131 y\u00fckseltece\u011fiz ve bu projenin devam\u0131nda \u2019trafikte empati\u2019 s\u00f6ylemiyle hayata ge\u00e7irdi\u011fimiz motorcu dostu trafik kurumsal sosyal sorumluk projemiz \u00e7er\u00e7evesinde yapt\u0131\u011f\u0131m\u0131z \u00e7al\u0131\u015fmalarla onlar\u0131n yollardaki emniyetlerine de katk\u0131da bulunaca\u011f\u0131z&#8221; dedi.<\/p>\n<p>Markan\u0131n y\u00fcr\u00fctt\u00fc\u011f\u00fc projede; motorcu dostu istasyonlarda, motosiklet kullan\u0131c\u0131lar\u0131na \u00f6zel park alanlar\u0131 ve bu alan\u0131n \u00f6n\u00fcnde kask, mont ve eldiven gibi e\u015fyalar\u0131n\u0131 b\u0131rakabilecekleri ki\u015fiye \u00f6zel kilitli dolaplar ile istasyon marketlerinde motosiklet kullan\u0131c\u0131lar\u0131n\u0131n beklenti ve ihtiya\u00e7lar\u0131na g\u00f6re \u00f6zel \u00fcr\u00fcnlere yer veriliyor. Ayr\u0131ca, yak\u0131t al\u0131m\u0131 s\u0131ras\u0131nda olu\u015fabilecek kazalar\u0131 \u00f6nlemek amac\u0131 ile motosikletlilere \u00f6zel haz\u0131rlanan pompa alanlar\u0131nda, kaymaz bir zemin bulunuyor. T\u00fcm bu hizmetlerin yan\u0131 s\u0131ra, proje kapsam\u0131ndaki istasyonlarda motosiklet kullan\u0131c\u0131lar\u0131n\u0131n hayat\u0131n\u0131 daha da kolayla\u015ft\u0131ran, kask ve eldivenlerini \u00e7\u0131kartmadan pompada \u00f6deme yapabilecekleri \u2019motordan \u00f6de\u2019 hizmeti de mevcut.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AYTEM\u0130Z\u2019E, ABD MERKEZL\u0130 FROST &amp; SULL\u0130VAN P\u0130YASA ARA\u015eTIRMA VE DANI\u015eMANLIK \u015e\u0130RKET\u0130 TARAFINDAN &#8216;T\u00dcRK\u0130YE AKARYAKIT SEKT\u00d6R\u00dc M\u00dc\u015eTER\u0130 DE\u011eER\u0130 L\u0130DERL\u0130\u011e\u0130&#8217; \u00d6D\u00dcL\u00dc VER\u0130LD\u0130.<\/p>\n","protected":false},"author":1,"featured_media":180739,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[34791,26866,44502,22174,16002,1553,44503],"class_list":["post-180738","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-aytemize","tag-degeri","tag-frost","tag-liderligi","tag-musteri","tag-odulu","tag-sullivandan"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/07\/frost-sullivandan-aytemize-musteri-degeri-liderligi-odulu_49cc726.jpg?fit=1000%2C733","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-L18","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/180738","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=180738"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/180738\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/180739"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=180738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=180738"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=180738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}