Sosyal medya ba\u011f\u0131ml\u0131\u011f\u0131n\u0131n 40 ya\u015f ve \u00fczerini daha \u00e7ok tehdit etti\u011fi bildirildi. Ya\u015fl\u0131lar\u0131n sosyal medyada gen\u00e7leri sollad\u0131\u011f\u0131n\u0131 belirten Uluda\u011f \u00dcniversitesi \u00d6\u011fretim G\u00f6revlisi Cihad Do\u011fan, yap\u0131lan ara\u015ft\u0131rmaya g\u00f6re ya\u015fl\u0131lar\u0131n daha \u00e7ok hayat tecr\u00fcbesi, ideolojik ya da dini i\u00e7erikli payla\u015f\u0131mlar yapt\u0131\u011f\u0131n\u0131 ifade etti. Do\u011fan\u2019a g\u00f6re, sosyal medya hesab\u0131n\u0131 kontrol edip yatmak ba\u011f\u0131ml\u0131l\u0131k i\u015fareti.<\/p>\n
\u00d6zellikle gen\u00e7ler aras\u0131nda yayg\u0131n oldu\u011fu d\u00fc\u015f\u00fcn\u00fclen sosyal medyan\u0131n asl\u0131nda son 3 y\u0131lda yeti\u015fkinler taraf\u0131ndan daha \u00e7ok kullan\u0131ld\u0131\u011f\u0131 ortaya \u00e7\u0131kt\u0131. Sosyal medyada gen\u00e7ler ya\u015fam\u0131\u015f olduklar\u0131 tecr\u00fcbeleri payla\u015fmay\u0131 tercih ederken, 40 ya\u015f \u00fczerindeki sosyal medya kullan\u0131c\u0131lar\u0131 ise siyasi ve dini konular\u0131 payla\u015fmay\u0131 tercih ediyor.<\/p>\n
3 y\u0131ld\u0131r sosyal medya ve dijital g\u00f6\u00e7menler \u00fczerine ara\u015ft\u0131rmalar yapt\u0131\u011f\u0131n\u0131 ifade eden T\u00fcketim K\u00fclt\u00fcr\u00fc Ara\u015ft\u0131rmalar\u0131 Uzman\u0131 Uluda\u011f \u00dcniversitesi \u0130neg\u00f6l Meslek Y\u00fcksek Okulu Pazarlama Program\u0131 \u00d6\u011fretim G\u00f6revlisi Cihad Do\u011fan, “Sosyal medyadaki en b\u00fcy\u00fck s\u0131k\u0131nt\u0131lar\u0131n ba\u015f\u0131nda ileti\u015fim eksikli\u011fi yatmakta. Buradaki ileti\u015fim eksikli\u011fi, y\u00fcz y\u00fcze ileti\u015fimden kaynaklan\u0131yor. \u0130nsanlar sosyal medyan\u0131n artmas\u0131yla birlikte bir birinden uzakla\u015ft\u0131klar\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyor olsalar bile, sosyal medyan\u0131n \u00e7ok da yerden yere vurulacak bir pay\u0131 yok. Sosyal medya insanlar\u0131n haberdar olma ihtiyac\u0131n\u0131 kar\u015f\u0131lamaktad\u0131r. \u2019Dijital g\u00f6\u00e7men\u2019, teknolojiyle sonradan tan\u0131\u015fan insanlara verilen bir isimdir. G\u00fcn\u00fcm\u00fczde 40 ya\u015f ve \u00fczeri insanlar i\u00e7in djital g\u00f6\u00e7men tabirini kullanabiliriz. Dijital g\u00f6\u00e7menlerin do\u011fduklar\u0131nda internet yoktu. Sosyal medya zaten yoktu. Onlar hayatlar\u0131n\u0131n ge\u00e7 d\u00f6neminde sosyal medyayla tan\u0131\u015ft\u0131lar. G\u00fcn\u00fcm\u00fczde sosyal medya kullan\u0131m\u0131 ve ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 gen\u00e7ler aras\u0131nda yayg\u0131nla\u015f\u0131yor san\u0131lsa da, asl\u0131nda 40 ya\u015f ve \u00fczeri fertlerde \u00f6nemli \u00f6l\u00e7\u00fcde sosyal medya ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 oldu\u011funu g\u00f6r\u00fcyoruz. 40 ya\u015f \u00fczerindekiler sosyal medyada genellikle siyasi ve dini i\u00e7erikli payla\u015f\u0131mlarda bulunuyor. Gen\u00e7ler her ne kadar ya\u015fam\u0131\u015f olduklar\u0131 tecr\u00fcbeleri payla\u015f\u0131yor olsa da, dijital g\u00f6\u00e7menler sosyal medya \u00fczerinden belli bir ideolojiyi ya da belli bir dini i\u00e7eri\u011fi payla\u015fmaktan keyif al\u0131yorlar” dedi.<\/p>\n
“Ya\u015fl\u0131lar sosyal medya ba\u011f\u0131ml\u0131l\u0131\u011f\u0131nda gen\u00e7leri ge\u00e7ti”<\/p>\n
Cihad Do\u011fan, \u015funlar\u0131 s\u00f6yledi:<\/p>\n
“Yakla\u015f\u0131k 3 bin ki\u015fi \u00fczerinde yapm\u0131\u015f oldu\u011fumuz ara\u015ft\u0131rmada 45 ve 70 ya\u015f \u00fczeri insanlara sosyal medya ba\u011f\u0131ml\u0131s\u0131 olup olmad\u0131klar\u0131n\u0131 sorduk. Bu insanlar\u0131n \u00f6nemli \u00f6l\u00e7\u00fcde sosyal medya ve internet ba\u011f\u0131ml\u0131s\u0131 oldu\u011fu sonucuna ula\u015ft\u0131k. G\u00fcnde 3-6 saat aras\u0131nda sosyal medyaya ba\u011fl\u0131 kal\u0131n\u0131yorsa, sabah yataktan \u00e7\u0131kmadan sosyal medya hesaplar\u0131 kontrol ediliyorsa, ak\u015fam yata\u011fa yatt\u0131ktan sonra uyumadan sosyal medya hesaplar\u0131na bak\u0131l\u0131yorsa, bu ki\u015finin sosyal medya ba\u011f\u0131ml\u0131s\u0131 oldu\u011funu s\u00f6yleyebiliriz. Ya\u015f\u0131 ilerlemi\u015f olanlar\u0131n gen\u00e7leri yakalad\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. \u00d6zellikle son 3 y\u0131ld\u0131r yapt\u0131\u011f\u0131m\u0131z ara\u015ft\u0131rmalar bize bunu g\u00f6steriyor. Son 3 senedir orta ya\u015f ve \u00fczerinin daha fazla sosyal medyaya kar\u015f\u0131 ilgisinin oldu\u011fu g\u00f6rd\u00fck. Bunlar\u0131n psikolojik sebeplerinden bir tanesi ya\u015flanmay\u0131 kabul etmemek olarak. Sosyal medya kullan\u0131m\u0131 genellikle gen\u00e7lere ait olan bir hayat tarz\u0131 olarak alg\u0131land\u0131\u011f\u0131 i\u00e7in ve orta ya\u015f ve \u00fczerindeki insanlar\u0131n da gen\u00e7ler gibi ya\u015famay\u0131 arzulad\u0131klar\u0131 g\u00f6r\u00fcl\u00fcyor. Sosyal medyaya olan ilgileri de bu noktada artmaktad\u0131r. Orta ya\u015f ve \u00fczeri dijital g\u00f6\u00e7menler internet ve sosyal medya kullanmaya ba\u015flad\u0131lar” \u015feklinde konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u00dcKET\u0130M K\u00dcLT\u00dcR\u00dc ARA\u015eTIRMALARI UZMANI \u0130NEG\u00d6L MESLEK Y\u00dcKSEK OKULU PAZARLAMA PROGRAMI \u00d6\u011eRET\u0130M G\u00d6REVL\u0130S\u0130 C\u0130HAD DO\u011eAN,<\/p>\n","protected":false},"author":1,"featured_media":184880,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[1073,45808,45807,12985,868,45806,1229,45805],"class_list":["post-184879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-ozel","tag-bagimlisiniz","tag-ediyorsaniz","tag-eger","tag-kontrol","tag-medyanizi","tag-sosyal","tag-yatmadan"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/07\/ozel-eger-yatmadan-sosyal-medyanizi-kontrol-ediyorsaniz-bagimlisiniz_2ced346.jpg?fit=1000%2C562","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-M5V","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/184879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=184879"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/184879\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/184880"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=184879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=184879"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=184879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}