T\u00fcrkiye\u2019nin marka platform gazetesi olarak yay\u0131n hayat\u0131na ba\u015flayan Research T\u00fcrkiye, markalar i\u00e7in yeni bir sayfa a\u00e7\u0131yor.<\/p>\n
Research T\u00fcrkiye y\u00f6neticileri, yapt\u0131klar\u0131 a\u00e7\u0131klamada, \u201cMarkalar i\u00e7in uzun zamand\u0131r ihtiyac\u0131n\u0131 hissetti\u011fimiz bir \u00e7al\u0131\u015fmaya ba\u015flaman\u0131n mutlulu\u011funu ya\u015f\u0131yoruz. Bilginin yay\u0131lmas\u0131 ve s\u00fcrekli kay\u0131t alt\u0131nda kalmas\u0131 i\u00e7in son y\u0131llarda daha \u00e7ok dijital ortamlar\u0131 tercih etmeye ba\u015flad\u0131k. Ancak, bas\u0131l\u0131 kaynaklar\u0131n g\u00fcvenilirli\u011fi, tasar\u0131m g\u00fcc\u00fc, bir prestij objesi olmas\u0131 ve bilimsel literat\u00fcr\u00fcn en \u00f6nemli k\u0131sm\u0131n\u0131 olu\u015fturmas\u0131 sebebiyle, bir s\u00fcredir \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z yay\u0131n\u0131m\u0131z\u0131 hayata ge\u00e7irmeye ba\u015flad\u0131k. Hem mevcut ara\u015ft\u0131rma yapt\u0131ran t\u00fcm kurumlar ve hem de ara\u015ft\u0131rmaya uzak duranlar i\u00e7in \u00e7ok de\u011ferli bir kaynak olaca\u011f\u0131na ve yakla\u015f\u0131mlar\u0131n\u0131 de\u011fi\u015ftirece\u011fimize inan\u0131yoruz.<\/p>\n
Research T\u00fcrkiye ile kurum ve markalar\u0131, \u00fcniversiteler ve akademisyenleri, kamu kurumlar\u0131 ve y\u00f6neticileri, ulusal ve uluslararas\u0131 sivil toplum kurulu\u015flar\u0131, marka ve y\u00f6netim dan\u0131\u015fmanlar\u0131, denetleme ve de\u011ferlendirme \u015firketleri, pazarlama ileti\u015fiminin b\u00fct\u00fcn alanlar\u0131ndaki \u015firketler ve ara\u015ft\u0131rmay\u0131 i\u015finde kullanan di\u011fer yap\u0131lar\u0131 bilimsel temelli, pazarlamadan sat\u0131\u015fa, insan kaynaklar\u0131ndan itibaren yerel ve k\u00fcresel ara\u015ft\u0131rma i\u00e7eriklerinin, ara\u015ft\u0131rmada yeniliklerin, trendlerin ve d\u00fcnyadan bilgi ve r\u00f6portajlar\u0131n, sekt\u00f6r taraflar\u0131n\u0131n g\u00f6r\u00fc\u015flerinin ve haberlerinin payla\u015f\u0131laca\u011f\u0131 yeni bir yay\u0131na kavu\u015fuyor. Gazetemizin ad\u0131 Research T\u00fcrkiye, markalar i\u00e7in \u201cNe\u201d, \u201cNas\u0131l\u201d, \u201cNerede\u201d, \u201cNeden\u201d, \u201cNe zaman\u201d sorular\u0131 ile sekt\u00f6rde bilgi payla\u015f\u0131m\u0131n\u0131 sa\u011flayacak ve t\u00fcketiciye ula\u015f\u0131mda \u00f6nemli bir bo\u015flu\u011fu dolduracakt\u0131r. Research T\u00fcrkiye hem g\u00fc\u00e7l\u00fc bir \u00e7a\u011fr\u0131\u015f\u0131ma sahip, hem de t\u00fcm gazetelerde bir anda ayr\u0131\u015f\u0131p, marka bilinirli\u011finde \u00f6ne \u00e7\u0131kacak g\u00fcce sahip bir yay\u0131n organ\u0131d\u0131r. Bas\u0131l\u0131 say\u0131, internet sitesi, sosyal medya hesaplar\u0131, ara b\u00fcltenleri ile sekt\u00f6rdeki b\u00fct\u00fcn taraflara ula\u015fmay\u0131 hedefliyor. Do\u011frudan marka ile ilgili 100 binin \u00fczerinde profesyonel ilgi alan\u0131m\u0131zda olacak. Markan\u0131n dokundu\u011fu t\u00fcm alanlar gazetemizinde de ilgi alanlar\u0131. Bu nedenle T\u00fcrkiye\u2019de marka ile b\u00fcy\u00fcyen t\u00fcm kurumlara da gazetemizin sayfalar\u0131 a\u00e7\u0131k. Gazetenin editoryal i\u00e7eri\u011fi, gazete yay\u0131n kurulu taraf\u0131ndan y\u00f6netiliyor. Gazete i\u00e7inde payla\u015fabilece\u011finiz ara\u015ft\u0131rmalar, r\u00f6portajlar, makaleler, sekt\u00f6r haberleri, ara\u015ft\u0131rmada yenilikler, yurti\u00e7i ve yurtd\u0131\u015f\u0131 ba\u015far\u0131lar\u0131n\u0131z gibi pek \u00e7ok konu ile marklar sekt\u00f6rel payla\u015f\u0131mlarda bulunarak yer alabilir\u201d dediler.<\/p>\n","protected":false},"excerpt":{"rendered":"
T\u00dcRK\u0130YE\u2019N\u0130N MARKA PLATFORM GAZETES\u0130 OLARAK YAYIN HAYATINA BA\u015eLAYAN RESEARCH T\u00dcRK\u0130YE, MARKALAR \u0130\u00c7\u0130N YEN\u0130 B\u0130R SAYFA A\u00c7IYOR.<\/p>\n","protected":false},"author":1,"featured_media":186881,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[46462,3689,46460,1552,23718,2383,46461],"class_list":["post-186880","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-research","tag-bulusuyor","tag-deneyimini","tag-iyi","tag-markalar","tag-turkiyede","tag-yoneten"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/07\/deneyimini-en-iyi-yoneten-markalar-research-turkiyede-bulusuyor_08522c3.jpg?fit=768%2C768","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-MCc","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/186880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=186880"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/186880\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/186881"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=186880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=186880"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=186880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}