Kuma\u015ftan Hayaller sosyal sorumluluk projesi, kanser tedavisi g\u00f6ren \u00e7ocuklara umut oluyor.<\/p>\n
Haz\u0131r giyim markas\u0131 DeFacto ve Kanserli \u00c7ocuklara Umut Vakf\u0131 (KA\u00c7UV) i\u015f birli\u011fiyle hayata ge\u00e7irilen Kuma\u015ftan Hayaller sosyal sorumluluk projesi, kanser tedavisi g\u00f6ren \u00e7ocuklara umut oluyor.<\/p>\n
Marka, vak\u0131fla birlikte ba\u015flatt\u0131\u011f\u0131 Kuma\u015ftan Hayaller projesiyle, \u00fcretim fazlas\u0131 kuma\u015flar ve aksesuarlar\u0131 de\u011ferlendirerek gelir olu\u015fturuyor. Bu kuma\u015f ve aksesuarlar meslek lisesi \u00f6\u011frencilerinin elinde yeniden hayat bulurken, ortaya \u00e7\u0131kan \u00fcr\u00fcnler markan\u0131n ma\u011fazalar\u0131nda sat\u0131\u015fa sunuluyor ve elde edilen gelirle KA\u00c7UV projeleri destekleniyor. Bu proje e\u015f zamanl\u0131 olarak, kullan\u0131lmayan veya \u00fcretim fazlas\u0131 kalan kuma\u015f ve aksesuar\u0131n geri d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc sa\u011flayarak bir fayda daha sa\u011fl\u0131yor.<\/p>\n
Proje nas\u0131l ilerliyor?<\/p>\n
S\u00f6z konusu giyim markas\u0131n\u0131n fabrikalar\u0131ndan elde edilen \u00fcretim fazlas\u0131 kuma\u015f ve aksesuarlar, protokol imzalanan il ve il\u00e7e Milli E\u011fitim M\u00fcd\u00fcrl\u00fckleri arac\u0131l\u0131\u011f\u0131yla meslek liselerine g\u00f6nderiliyor. \u00dcr\u00fcnlerin tasar\u0131m ve \u00fcretimi bu okullarda okuyan k\u0131z \u00f6\u011frenciler taraf\u0131ndan yap\u0131l\u0131yor. Markan\u0131n T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndaki ma\u011fazalar\u0131nda sat\u0131\u015fa sunulan \u00fcr\u00fcnlerden elde edilen gelirle KA\u00c7UV projeleri destekleniyor.<\/p>\n
\u00d6zellikle sosyal sorumluluk anlam\u0131nda topluma miras b\u0131rak\u0131labilecek anlaml\u0131 projeler hayata ge\u00e7irmek istediklerini dile getiren DeFacto CFO\u2019su \u00d6nder \u015eenol \u201cKuma\u015ftan Hayaller projesinin sahip oldu\u011fu misyon nedeniyle bu anlamda \u00f6rnek bir model olu\u015fturaca\u011f\u0131na inan\u0131yoruz. Bir yandan kanser tedavisi g\u00f6ren \u00e7ocuklar\u0131m\u0131z i\u00e7in fark\u0131ndal\u0131k olu\u015ftururken di\u011fer yandan k\u0131z \u00e7ocuklar\u0131m\u0131z\u0131n mesleki geli\u015fimlerine katk\u0131 sa\u011fl\u0131yoruz. Ayr\u0131ca kullan\u0131lmayan veya \u00fcretim fazlas\u0131 kalan kuma\u015f ve aksesuar\u0131n geri d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc de sa\u011flayarak \u00e7evreyi koruyoruz\u201d dedi.<\/p>\n
Proje BM\u2019de tan\u0131t\u0131ld\u0131<\/p>\n
Ses getiren proje bu y\u0131l T\u00fcrkiye s\u0131n\u0131rlar\u0131n\u0131 a\u015farak uluslararas\u0131 platformda ad\u0131n\u0131 duyurdu. \u00d6nder \u015eenol etkiyi \u015f\u00f6yle anlatt\u0131: \u201cMart ay\u0131nda Birle\u015fmi\u015f Milletler ev sahipli\u011finde d\u00fczenlenen S\u00fcrd\u00fcr\u00fclebilir Kalk\u0131nma ve Kad\u0131n Giri\u015fimcileri G\u00fc\u00e7lendirme panelinde projemizi t\u00fcm detaylar\u0131yla anlatt\u0131k. Yine 5-7 Temmuz tarihlerinde Avusturalya\u2019da d\u00fczenlenen D\u00fcnya Kad\u0131nlar Ekonomik Forumu\u2019da (Women Economic Forum \/ WEF) Kuma\u015ftan Hayaller projemizden be\u015f farkl\u0131 oturumda bahsettik. K\u0131z \u00e7ocuklar\u0131m\u0131z\u0131n \u00fcretti\u011fi \u00e7antalar\u0131 kat\u0131l\u0131mc\u0131lara da\u011f\u0131tt\u0131k ve \u00e7ok b\u00fcy\u00fck ilgi g\u00f6rd\u00fc. Ayr\u0131ca bu forumda \u2018Kad\u0131n\u0131n G\u00fc\u00e7lendirilmesi\u2019ne olan katk\u0131m\u0131zla da \u00f6d\u00fcllendirilmenin mutlulu\u011funu ya\u015fad\u0131k.\u201d<\/p>\n
\u015eenol,\u201dPeki, her y\u0131l yakla\u015f\u0131k 3 bin 500 \u00e7ocu\u011fa kanser te\u015fhisi konulan, n\u00fckseden hastal\u0131klarla beraber bu say\u0131n\u0131n 5 bine yakla\u015ft\u0131\u011f\u0131 T\u00fcrkiye\u2019de DeFacto\u2019nun Kuma\u015ftan Hayaller projesi ne gibi bir etki yaratabilir? Kuma\u015ftan Hayaller projesi maddi sorunlar nedeniyle tedavileri aksama riski ta\u015f\u0131yan \u00e7ocuklar\u0131n tedavilerinin s\u00fcreklili\u011fini sa\u011flanmas\u0131 bak\u0131m\u0131ndan b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Ayr\u0131ca projeye destek veren okullardaki k\u0131z \u00f6\u011frenciler kendilerine sa\u011flanan kuma\u015f ve aksesuar gibi \u00fcr\u00fcnler sayesinde sekt\u00f6r\u00fcn ihtiya\u00e7 duydu\u011fu temel yeterliliklere sahip olma imkan\u0131na kavu\u015fuyor. Bu sayede mesle\u011fin gerektirdi\u011fi genel ve \u00f6zel bilgi birikimlerine sahip, sorumlu, nitelikli i\u015f g\u00fcc\u00fcne d\u00f6n\u00fc\u015f\u00fcyorlar. Hat\u0131rlatmakta fayda var; bir \u00fclkenin s\u00fcrd\u00fcr\u00fclebilir olarak kalk\u0131nmas\u0131n\u0131n yolu cinsiyet e\u015fitli\u011fi, k\u0131z \u00e7ocuklar\u0131n\u0131n konumunun g\u00fc\u00e7lenmesi ve kamu hizmetlerine eri\u015fim gibi sorunlar\u0131n\u0131 \u00e7\u00f6zm\u00fc\u015f olmas\u0131ndan ge\u00e7iyor. Kad\u0131n\u0131n g\u00fc\u00e7l\u00fc oldu\u011fu bir toplumda aile de \u00fclke de g\u00fc\u00e7l\u00fc olur. Dolay\u0131s\u0131yla Kuma\u015ftan Hayaller projesi sa\u011fl\u0131k ve e\u011fitim alan\u0131nda e\u015f zamanl\u0131 olarak bir fark\u0131ndal\u0131k olu\u015fturuyor\u201d \u015feklinde konu\u015ftu.<\/p>\n
T\u00fcrkiye ile birlikte 30 \u00fclkede 500\u2019den fazla ma\u011fazas\u0131yla b\u00fcy\u00fcmesini s\u00fcrd\u00fcren DeFacto, Kuma\u015ftan Hayaller projesi i\u00e7in bug\u00fcne kadar \u0130stanbul, Kocaeli, Bal\u0131kesir Edremit, Tekirda\u011f Kapakl\u0131, Van gibi il ve il\u00e7e milli e\u011fitim m\u00fcd\u00fcrl\u00fckleriyle protokol imzalad\u0131. \u015eirketin CFO\u2019su \u00d6nder \u015eenol heyecanlar\u0131n\u0131 \u201c\u0130stanbul ve Bal\u0131kesir\u2019deki bir AVM\u2019deki ma\u011fazalar\u0131m\u0131zda \u00f6zel stantlar kurarak \u00fcr\u00fcn sat\u0131\u015flar\u0131na ba\u015flad\u0131k. B\u00fcy\u00fck hayaller ile yola \u00e7\u0131kt\u0131k ve co\u015fkulu bir \u015fekilde devam ediyoruz\u201d ifadeleriyle anlatt\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"
\u2018KUMA\u015eTAN HAYALLER\u2019 \u0130LE \u00c7OCUKLARA YEN\u0130 UMUT<\/p>\n","protected":false},"author":1,"featured_media":193047,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[353,15857,192,27556,2668,87],"class_list":["post-193046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-cocuklara","tag-hayaller","tag-ile","tag-kumastan","tag-umut","tag-yeni"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/08\/kumastan-hayaller-ile-cocuklara-yeni-umut_e33d3f5.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-OdE","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/193046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=193046"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/193046\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/193047"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=193046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=193046"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=193046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}