T\u00fcrkiye Esnaf ve Sanatk\u00e2rlar Konfederasyonu (TESK) Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken, “\u0130\u015fsizlik art\u0131nca sosyal medya yeni i\u015f kap\u0131s\u0131 oldu” dedi.<\/p>\n
Evden \u00fcretim yapan giri\u015fimci kad\u0131nlar\u0131n say\u0131s\u0131nda az\u0131msanmayacak oranda art\u0131\u015f oldu\u011funa dikkati \u00e7eken TESK Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken, \u201cSon zamanlarda i\u015fsizli\u011fin artmas\u0131yla birlikte \u00e7ok say\u0131da kad\u0131n, evde \u00fcretti\u011fi el eme\u011fi g\u00f6z nuru \u00fcr\u00fcnleri sosyal medya \u00fczerinden pazarlayarak sat\u0131\u015f yap\u0131yor. G\u00fcn\u00fcm\u00fczde sosyal medya ev kad\u0131nlar\u0131 i\u00e7in yeni bir i\u015f kap\u0131s\u0131 oldu. Evde \u00fcretim yapan kad\u0131nlar\u0131n \u00f6n\u00fcn\u00fc a\u00e7mak i\u00e7in sosyal medyan\u0131n d\u0131\u015f\u0131nda farkl\u0131 platformlar olu\u015fturulmal\u0131\u201d dedi.<\/p>\n
\u201cEvde \u00fcretim yapan kad\u0131nlar sosyal medyadan sat\u0131\u015f yap\u0131yor\u201d<\/p>\n
Art\u0131k evden \u00fcretim ve sat\u0131\u015flar\u0131n yayg\u0131nla\u015ft\u0131\u011f\u0131na dikkati \u00e7eken Paland\u00f6ken, \u201cSon zamanlarda evden \u00fcretim ve sat\u0131\u015f yapma i\u015fi \u00e7ok fazla yayg\u0131nla\u015ft\u0131. Buna i\u015fsizlikteki art\u0131\u015f da b\u00fcy\u00fck oranda etki etti. Kad\u0131nlar evde \u00fcrettikleri konserve, tarhana, hamur i\u015fi \u00fcr\u00fcnlerini ya da lif, \u00f6rt\u00fc, dantel gibi \u00e7eyizlik \u00fcr\u00fcnleri sosyal medyada pazarlayarak sat\u0131\u015f yap\u0131yorlar. Bu giri\u015fimci kad\u0131nlar\u0131m\u0131z\u0131 destekliyoruz. Ancak bu kad\u0131nlar\u0131m\u0131z\u0131n el eme\u011fi g\u00f6z nuru \u00fcr\u00fcnlerinin sat\u0131\u015f\u0131 daha \u00e7ok sosyal medyadan yap\u0131ld\u0131\u011f\u0131 i\u00e7in \u00e7o\u011fu zaman sat\u0131\u015flar beklentileri kar\u015f\u0131lam\u0131yor. \u00c7\u00fcnk\u00fc sosyal medya g\u00fcn\u00fcm\u00fczde k\u00f6t\u00fc niyetli ki\u015filer taraf\u0131ndan da kullan\u0131l\u0131yor. Ne oldu\u011fu bilinmeyen hileli sat\u0131\u015flar y\u00fcz\u00fcnden ev kad\u0131nlar\u0131m\u0131z\u0131n \u00fcr\u00fcnleri de istedikleri gibi sat\u0131lam\u0131yor\u201d \u015feklinde konu\u015ftu.<\/p>\n
\u201cEvden sat\u0131\u015f yapanlar tek bir platformda toplanmal\u0131\u201d<\/p>\n
Daha g\u00fcvenilir ve daha \u00e7ok sat\u0131\u015f i\u00e7in evde \u00fcretim yapanlar\u0131n bir tek platformda toplanma \u00f6nerisi sunan Paland\u00f6ken, \u201cEvden yap\u0131lan sat\u0131\u015flar\u0131n sosyal medyan\u0131n d\u0131\u015f\u0131nda daha profesyonel yollardan yap\u0131lmas\u0131 gerek. Evde \u00e7al\u0131\u015farak \u00fcretim yapan kad\u0131nlar\u0131m\u0131z\u0131n tamam\u0131n\u0131n g\u00fcvenilir tek bir ticari platformda toplanmal\u0131. Hem onlar\u0131 hem de sat\u0131\u015f yapt\u0131klar\u0131 m\u00fc\u015fterilerini koruyan, kar\u015f\u0131l\u0131kl\u0131 g\u00fcven arz eden bir platform bu anlamda \u00e7ok faydal\u0131 olacakt\u0131r. Mesafeli sat\u0131\u015f s\u00f6zle\u015fmesinin olmas\u0131, kar\u015f\u0131l\u0131kl\u0131 g\u00fcveni sa\u011flad\u0131\u011f\u0131 i\u00e7in sat\u0131\u015flar da normalden fazla olacakt\u0131r. Kad\u0131nlar\u0131m\u0131z bu sayede hem evlerine hem de ekonomiye katk\u0131 sa\u011flamaya daha g\u00fcvenli \u015fekilde devam ederler\u201d diye belirtti.<\/p>\n","protected":false},"excerpt":{"rendered":"
EVDEN \u00dcRET\u0130M YAPAN G\u0130R\u0130\u015e\u0130MC\u0130 KADINLARIN SAYISINDA AZIMSANMAYACAK ORANDA ARTI\u015e OLDU\u011eUNA D\u0130KKAT\u0130 \u00c7EKEN TESK GENEL BA\u015eKANI BENDEV\u0130 PALAND\u00d6KEN, \u201cSON ZAMANLARDA \u0130\u015eS\u0130ZL\u0130\u011e\u0130N ARTMASIYLA B\u0130RL\u0130KTE \u00c7OK SAYIDA KADIN, EVDE \u00dcRETT\u0130\u011e\u0130 EL EME\u011e\u0130 G\u00d6Z NURU \u00dcR\u00dcNLER\u0130 SOSYAL MEDYA \u00dcZER\u0130NDEN PAZARLAYARAK SATI\u015e YAPIYOR. G\u00dcN\u00dcM\u00dcZDE SOSYAL MEDYA EV KADINLARI \u0130\u00c7\u0130N YEN\u0130 B\u0130R \u0130\u015e KAPISI OLDU. EVDE \u00dcRET\u0130M YAPAN KADINLARIN \u00d6N\u00dcN\u00dc A\u00c7MAK \u0130\u00c7\u0130N SOSYAL MEDYANIN DI\u015eINDA FARKLI PLATFORMLAR OLU\u015eTURULMALI\u201d DED\u0130.<\/p>\n","protected":false},"author":1,"featured_media":202943,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[15852,216,869,432,9197,2035,5066,77,8073,1229,12357,87],"class_list":["post-202942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-artinca","tag-baskani","tag-genel","tag-is","tag-issizlik","tag-kapisi","tag-medya","tag-oldu","tag-palandoken","tag-sosyal","tag-tesk","tag-yeni"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/09\/tesk-genel-baskani-palandoken-issizlik-artinca-sosyal-medya-yeni-is-kapisi-oldu_d092b63.jpg?fit=1000%2C664","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-QNg","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/202942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=202942"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/202942\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/202943"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=202942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=202942"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=202942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}