Bu y\u0131l\u0131n en \u00f6nemli dijital d\u00f6n\u00fc\u015f\u00fcm etkinliklerinden itelli.Day\u2019de sahne alan Mert F\u0131rat, Murat Murathano\u011flu, U\u011fur Candan ve Tansu Ye\u011fen gibi 40\u2019\u0131 a\u015fk\u0131n de\u011ferli konu\u015fmac\u0131, hayat\u0131n her alan\u0131na yay\u0131lan dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn farkl\u0131 y\u00f6nlerini ele ald\u0131.Etkinlikte yapay zeka uygulamalar\u0131n\u0131n insanla\u015ft\u0131r\u0131lmas\u0131 da anlat\u0131ld\u0131.<\/p>\n
SAP\u2019nin T\u00fcrkiye\u2019deki en b\u00fcy\u00fck Platin \u0130\u015f Orta\u011f\u0131 itelligence T\u00fcrkiye, ge\u00e7ti\u011fimiz hafta \u0130stanbul\u2019da itelli.Day isimli \u00f6zel bir etkinlik d\u00fczenledi. \u0130\u015f d\u00fcnyas\u0131ndan 600\u2019\u00fc a\u015fk\u0131n profesyonelin kat\u0131ld\u0131\u011f\u0131 y\u0131l\u0131n en kapsaml\u0131 teknoloji etkinli\u011finde, yaln\u0131z T\u00fcrkiye\u2019nin de\u011fil t\u00fcm d\u00fcnyan\u0131n g\u00fcndeminde olan dijital d\u00f6n\u00fc\u015f\u00fcm ele al\u0131nd\u0131. T\u00fcm g\u00fcn s\u00fcren ve 40\u2019\u0131 a\u015fk\u0131n konu\u015fmac\u0131n\u0131n sahne ald\u0131\u011f\u0131 etkinlikte; sanattan ticarete, spordan insan kaynaklar\u0131na, sat\u0131\u015ftan finansa, robotlardan kurumlara, d\u00f6n\u00fc\u015f\u00fcm\u00fcn hayat\u0131n d\u00f6rt bir yan\u0131na nas\u0131l yans\u0131d\u0131\u011f\u0131 konu\u015fuldu.<\/p>\n
\u201cT\u00fcrkiye\u2019de geli\u015ftirdi\u011fimiz \u00f6rnek uygulamalar\u0131, yurt d\u0131\u015f\u0131na ihra\u00e7 ediyoruz\u201d<\/p>\n
Moderat\u00f6rl\u00fc\u011f\u00fc Burcu Esmersoy\u2019un yapt\u0131\u011f\u0131 a\u00e7\u0131l\u0131\u015f oturumunda konu\u015fan itelligence T\u00fcrkiye CEO\u2019su Dr. Bahri Dan\u0131\u015f, s\u00f6zlerine \u201cBug\u00fcn toplam cirolar\u0131 810 milyar TL olan 327 farkl\u0131 \u015firketten y\u00f6neticilerle bir araday\u0131z. Bu da g\u00f6steriyor ki T\u00fcrkiye\u2019de olu\u015fturulan toplam de\u011ferin y\u00fczde 20\u2019si, bu salondaki y\u00f6neticiler taraf\u0131ndan \u00fcretiliyor\u201d diyerek ba\u015flad\u0131. itelligence\u2019\u0131n T\u00fcrkiye\u2019ye geldi\u011fi 2012 y\u0131l\u0131nda 120 ki\u015filik bir ekiple yola \u00e7\u0131kt\u0131\u011f\u0131n\u0131 s\u00f6yleyen Dan\u0131\u015f, \u201cBug\u00fcn itibar\u0131yla 892 ki\u015filik ekiple m\u00fc\u015fterilerimizin dijital d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funa rehberlik ediyoruz. Eskiden yurt d\u0131\u015f\u0131ndaki projeleri \u00fclkemizde uygulamakla \u00f6v\u00fcn\u00fcrken, bug\u00fcn T\u00fcrkiye\u2019de geli\u015ftirdi\u011fimiz \u00f6rnek uygulamalar\u0131 yurt d\u0131\u015f\u0131na ihra\u00e7 etmenin hakl\u0131 gururunu ya\u015f\u0131yoruz\u201d dedi. Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc, t\u00fcm sekt\u00f6rleri i\u00e7ine alan bir tayfun f\u0131rt\u0131nas\u0131na benzeten Dan\u0131\u015f, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201cEtraf\u0131m\u0131zdaki her \u015fey saatte 120 km\u2019ye varan bir h\u0131zla s\u00fcrekli d\u00f6n\u00fcyor ve hepimiz bu \u00e7\u0131lg\u0131nl\u0131\u011f\u0131n tam ortas\u0131nda yer al\u0131yoruz. Dijital d\u00f6n\u00fc\u015f\u00fcm dedi\u011fimiz kavram, tam olarak b\u00f6yle bir \u015fey. Ancak dijitalle\u015fme ve dijital d\u00f6n\u00fc\u015f\u00fcm kimi zaman birbiriyle kar\u0131\u015ft\u0131r\u0131l\u0131yor. Dijital d\u00f6n\u00fc\u015f\u00fcm, yeni dijital teknolojileri kullanarak i\u015f modellerinin geri d\u00f6n\u00fc\u015f\u00fc olmayacak \u015fekilde de\u011fi\u015ftirildi\u011fi bir yol haritas\u0131d\u0131r.\u201d<\/p>\n
\u201cBug\u00fcnk\u00fc teknoloji o zaman olsayd\u0131, Hidayet T\u00fcrko\u011flu NBA\u2019de \u015fampiyonlu\u011fu tadabilirdi\u201d<\/p>\n
Teknoloji spora da damgas\u0131n\u0131 vurdu diyerek konu\u015fmas\u0131na ba\u015flayan TV Sunucusu ve Spor Yazar\u0131 Murat Murathano\u011flu, bug\u00fcn ma\u00e7larda uygulanan 24 saniye kural\u0131n\u0131n \u00e7ok say\u0131da ma\u00e7\u0131n izlenerek ka\u00e7 at\u0131\u015f yap\u0131ld\u0131\u011f\u0131 \u00fczerinden hesapland\u0131\u011f\u0131n\u0131 anlatt\u0131. \u201cBug\u00fcn\u00fcn gen\u00e7lerini, zaman\u0131n h\u0131z\u0131n\u0131 ama en \u00e7ok da geli\u015ftirilen teknolojik \u00fcr\u00fcnleri d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcmde, bunun yak\u0131n zamanda 14 saniyeye inmesini bekliyorum\u201d dedi. Bir basketbol ma\u00e7\u0131nda saniyede 25 foto\u011fraf \u00e7ekilerek toplam 4 milyon verinin ortaya \u00e7\u0131kar\u0131ld\u0131\u011f\u0131n\u0131 s\u00f6yleyen Murathano\u011flu, yapay zeka kullan\u0131larak asistan ko\u00e7 yeti\u015ftirilmek \u00fczere \u00e7al\u0131\u015fmalar yap\u0131ld\u0131\u011f\u0131na de\u011findi. Murathano\u011flu, \u201cBug\u00fcn\u00fcn teknolojik \u015fartlar\u0131 ge\u00e7mi\u015fte de olsayd\u0131, Mehmet Okur gibi, Hidayet T\u00fcrko\u011flu da NBA\u2019de \u015fampiyonlu\u011fu tadabilirdi\u201d dedi.<\/p>\n
\u201cTeknoloji, sanatta f\u0131rsat e\u015fitli\u011fi olu\u015fturdu\u201d<\/p>\n
Tiyatro Oyuncusu Mert F\u0131rat, \u201cElektrik t\u00fcketimi, salon \u0131s\u0131s\u0131, yang\u0131n \u00e7\u0131k\u0131\u015flar\u0131 i\u00e7in erken uyar\u0131 sistemleri gibi teknolojilerin pe\u015findeyiz. Kad\u0131k\u00f6y\u2019deki 55 tiyatronun 7 milyon TL olan elektrik t\u00fcketimini, teknolojiyi kullanarak \u00fc\u00e7te bir oran\u0131nda azaltt\u0131k\u201d dedi. Tiyatro izleyicilerinin seyir al\u0131\u015fkanl\u0131klar\u0131n\u0131 analiz ettiklerini anlatan F\u0131rat, \u201cElde etti\u011fimiz sonu\u00e7lara g\u00f6re, oyunlar\u0131n senaryosundan oyuncu e\u011fitimlerine her \u015feyi d\u00f6n\u00fc\u015ft\u00fcr\u00fcyoruz. Teknolojiyle birlikte sanatta f\u0131rsat e\u015fitli\u011fini yakalad\u0131k\u201d dedi.<\/p>\n
\u201cU\u00e7aklar\u0131 tek bir g\u00f6stergeye bakarak y\u00f6netemezsiniz\u201d<\/p>\n
SAP T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc U\u011fur Candan, \u201cNas\u0131l u\u00e7aklar\u0131 tek bir g\u00f6stergeye bakarak y\u00f6netemezseniz, \u015firketleri de tek bir departman\u0131n sa\u011flad\u0131\u011f\u0131 verilerle y\u00f6netemezsiniz. \u00c7al\u0131\u015fanlar\u0131n\u0131z ve m\u00fc\u015fterileriniz i\u00e7in, marka ve \u00fcr\u00fcnleriniz a\u00e7\u0131s\u0131ndan do\u011fru bir deneyim olu\u015fturmak i\u00e7in, deneyim verilerini operasyonel verilerle birle\u015ftirmelisiniz\u201d dedi. Candan s\u00f6zlerine \u015f\u00f6yle devam etti: \u201cB\u00fct\u00fcn \u00fcst y\u00f6neticilere her y\u0131l \u2018\u015eirketinizin \u00fcretti\u011fi \u00fcr\u00fcn veya hizmetiniz benzersiz bir deneyim sa\u011fl\u0131yor mu?\u2019 diye sordu\u011fumuzda y\u00fczde 80\u2019inden evet cevab\u0131 al\u0131yoruz. Kullan\u0131c\u0131lar\u0131n ise yaln\u0131zca y\u00fczde 8\u2019i olumlu yan\u0131t veriyor. Bu fark maliyetler, gelirler ve sat\u0131\u015flar gibi operasyonel veriler ile ki\u015filerin duygu ve d\u00fc\u015f\u00fcncelerini anlamam\u0131z\u0131 sa\u011flayan deneyim verilerinin birbirinden beslenmemesinden kaynaklan\u0131yor. Bu da deneyimle bizim pozisyonlad\u0131\u011f\u0131m\u0131z alg\u0131 aras\u0131ndaki fark\u0131 ortaya \u00e7\u0131kar\u0131yor. Deneyim Y\u00f6netimi \u00e7\u00f6z\u00fcmleriyle arka ofiste ve \u00f6n ofiste olan \u00e7\u00f6z\u00fcmleri birle\u015ftirip, bir dijital d\u00f6n\u00fc\u015f\u00fcm platformu \u00fczerinden birbirleriyle konu\u015fur hale getirmek bug\u00fcn\u00fcn mega problemine \u00e7\u00f6z\u00fcm olacakt\u0131r.\u201d<\/p>\n
\u201c5. sanayi devrimi geliyor\u201d<\/p>\n
\u201cT\u00fcm d\u00fcnyada inan\u0131lmaz bir d\u00f6n\u00fc\u015f\u00fcm var. Neredeyse 30 y\u0131ld\u0131r bunu konu\u015fuyoruz. 5. sanayi devriminin tan\u0131m\u0131 \u015fekillenmeye ba\u015flad\u0131. Art\u0131k robotlarla insanlar\u0131n bir arada nas\u0131l ya\u015fayaca\u011f\u0131n\u0131 konu\u015fmaya ba\u015flayaca\u011f\u0131z\u201d diyen Uipath Avrupa Ba\u015fkan Yard\u0131mc\u0131s\u0131 Tansu Ye\u011fen, d\u00f6n\u00fc\u015f\u00fcm\u00fc tetikleyen 6 \u00f6nemli teknolojik geli\u015fmeden bahsetti. 7. s\u0131raya otomasyonun yerle\u015fti\u011fine de\u011finerek, \u201c\u015eimdi otomasyon devrimi geliyor. ABD\u2019deki CEO\u2019lar\u0131n y\u00fczde 80\u2019i, otomasyonu en \u00f6nemli \u00f6ncelikleri olarak g\u00f6r\u00fcyor. 100 ki\u015filik bir ekip, robotik s\u00fcre\u00e7 otomasyonuyla 152 ki\u015fiye e\u015fde\u011fer performans ortaya koyuyor ve \u00e7al\u0131\u015fan mutlulu\u011funda y\u00fczde 80 art\u0131\u015f g\u00f6zleniyor\u201d dedi.<\/p>\n
\u201cRobot olmad\u0131\u011f\u0131ma emin misiniz?\u201d<\/p>\n
Sunumuna \u201cBenim robot olmad\u0131\u011f\u0131m\u0131 nereden biliyorsunuz?\u201d sorusuyla ba\u015flayan itelligence AG \u0130novasyon ve Teknoloji Direkt\u00f6r\u00fc ve Yapay Zeka Uygulamalar\u0131 Global Ba\u015fkan\u0131 Thomas Normark, yapay zeka uygulamalar\u0131n\u0131n insanla\u015ft\u0131r\u0131lmas\u0131n\u0131 anlatt\u0131. itelligence b\u00fcnyesinde s\u00fcrd\u00fcrd\u00fckleri RoboMe projesinden bahseden Normark, \u201cKendimizin robotunu olu\u015fturmak \u00fczere \u00e7al\u0131\u015f\u0131yoruz. Benim robotum \u015fimdiden \u00fcnl\u00fc oldu, programlara kat\u0131l\u0131yor, sanat\u00e7\u0131larla foto\u011fraf \u00e7ektiriyor. Ancak g\u00fcn\u00fcn sonunda plastikten yap\u0131lm\u0131\u015f bir robottan bahsediyoruz. Di\u011fer yandan \u2018dijital insan\u2019 projeleri yap\u0131yoruz. Kia Motors ile s\u00fcrd\u00fcrd\u00fc\u011f\u00fcm\u00fcz proje kapsam\u0131nda, insanlar\u0131n hislerini anlayabilen ve kendi hislerini yans\u0131tabilen Mia isimli bir dijital insan geli\u015ftirdik. Mia bug\u00fcn Kia sat\u0131\u015f noktas\u0131nda konu\u015ftu\u011fu bir m\u00fc\u015fteriyle 3 y\u0131l sonra yeniden kar\u015f\u0131la\u015f\u0131rsa, ge\u00e7mi\u015fi aynen hat\u0131rl\u0131yor ve konu\u015fmaya kald\u0131\u011f\u0131 yerden devam edebiliyor\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
ABDULBAHR\u0130 DAN\u0130S_\u0130TELL\u0130GENCE CEO<\/p>\n","protected":false},"author":1,"featured_media":206385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[6695,3927,7585,52111,1534,2022],"class_list":["post-206384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-dijital","tag-geliyor","tag-insanlar","tag-robotlardan","tag-simdi","tag-sonra"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/09\/robotlardan-sonra-simdi-de-dijital-insanlar-geliyor_557f5f6.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-RGM","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/206384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=206384"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/206384\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/206385"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=206384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=206384"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=206384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}