Kitle ileti\u015fim ara\u00e7lar\u0131 i\u00e7erisinde 1930\u2019lu y\u0131llardan itibaren pop\u00fclerli\u011fini koruyan ancak son y\u0131llarda taht\u0131 sosyal medya taraf\u0131ndan sallanan televizyonlar\u0131n, izlenme s\u00fcreleri her ge\u00e7en y\u0131l azal\u0131yor. Radyo Televizyon \u00dcst Kurulu (RT\u00dcK) taraf\u0131ndan yap\u0131lan \u2019Televizyon \u0130zleme E\u011filimleri\u2019 ara\u015ft\u0131rmas\u0131nda, 2006 y\u0131l\u0131ndan 2018 y\u0131l\u0131na kadar uzanan zaman diliminde, g\u00fcnl\u00fck ortalama televizyon izleme oranlar\u0131n\u0131n her ge\u00e7en y\u0131l d\u00fc\u015ft\u00fc\u011f\u00fc g\u00f6zlendi.<\/p>\n
Medya takip kurumu Ajans Press, RT\u00dcK taraf\u0131ndan yap\u0131lan ara\u015ft\u0131rmay\u0131 inceledi. 2006 y\u0131l\u0131nda ortalama g\u00fcnl\u00fck televizyon izleme s\u00fcresi 308 dakika olan T\u00fcrkiye\u2019de, 2009 y\u0131l\u0131nda 263 dakika, 2012 y\u0131l\u0131nda 234 dakika, ge\u00e7en y\u0131l ise 214 dakika g\u00fcnl\u00fck ortalama televizyon izlendi. En \u00e7ok izlenen program t\u00fcr\u00fcn\u00fcn haberler ve yerli diziler oldu\u011fu g\u00f6zlenirken, kad\u0131nlar\u0131n haber ve dizi, erkeklerin ise spor ve a\u00e7\u0131k oturum programlar\u0131n\u0131 daha fazla izledi\u011fi belirlendi. Ak\u0131ll\u0131 telefonlar\u0131n ya\u015fant\u0131m\u0131z\u0131n bir par\u00e7as\u0131 olmas\u0131yla beraber, televizyonlar da bu cihazlar\u0131n i\u00e7ine ta\u015f\u0131nd\u0131. \u00d6zellikle 15-24 ya\u015f aras\u0131 gen\u00e7lerin b\u00fcy\u00fck bir \u00e7o\u011funlu\u011fu televizyonu ak\u0131ll\u0131 cihazlar\u0131ndan izliyor. Ayr\u0131ca ya\u015f ortalamas\u0131yla televizyon izleme s\u00fcresinin do\u011fru orant\u0131l\u0131 oldu\u011fu belirlenirken, e\u011fitim d\u00fczeyi artt\u0131k\u00e7a da televizyon izlenen g\u00fcn say\u0131s\u0131n\u0131n azald\u0131\u011f\u0131 g\u00f6r\u00fcld\u00fc.<\/p>\n
Televizyon mu sosyal medya m\u0131?<\/p>\n
ITS Medya ve Ajans Press taraf\u0131ndan yap\u0131lan medya incelemesine g\u00f6re ise sosyal medya ve televizyon mecralar\u0131n\u0131n medya karnesi de belli oldu. 2015 y\u0131l\u0131ndan itibaren yaz\u0131l\u0131 bas\u0131n mecralar\u0131n\u0131n taranarak incelemeye d\u00e2hil edildi\u011fi ara\u015ft\u0131rmada, gazete ve dergilerde en \u00e7ok sosyal medya anahtar kelimesi kullan\u0131ld\u0131. 2015 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze kadar 554 bin 43 adet sosyal medya ge\u00e7en haber tespit edilirken, televizyon ge\u00e7en haber say\u0131s\u0131 ise 365 bin 505 olarak kay\u0131tlara ge\u00e7ti.<\/p>\n","protected":false},"excerpt":{"rendered":"
RADYO TELEV\u0130ZYON \u00dcST KURULU (RT\u00dcK) TARAFINDAN YAPILAN ‘TELEV\u0130ZYON \u0130ZLEME E\u011e\u0130L\u0130MLER\u0130’ ARA\u015eTIRMASINDA, 2006 YILINDAN 2018 YILINA KADAR UZANAN ZAMAN D\u0130L\u0130M\u0130NDE, G\u00dcNL\u00dcK ORTALAMA TELEV\u0130ZYON \u0130ZLEME ORANLARININ HER GE\u00c7EN YIL D\u00dc\u015eT\u00dc\u011e\u00dc G\u00d6ZLEND\u0130.<\/p>\n","protected":false},"author":1,"featured_media":213071,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[11640,3436,73,6232,1110,15110,231],"class_list":["post-213070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-azaliyor","tag-gecen","tag-her","tag-izleme","tag-suresi","tag-televizyon","tag-yil"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/10\/televizyon-izleme-suresi-her-gecen-yil-azaliyor_9abfcfa.jpg?fit=810%2C458","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-TqC","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/213070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=213070"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/213070\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/213071"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=213070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=213070"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=213070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}