The Woolmark Company, s\u00fcper model, oyuncu ve tasar\u0131mc\u0131 Liya Kebede\u2019nin kurucusu oldu\u011fu moda markas\u0131 lemlem ile ortakl\u0131\u011fa imza att\u0131. Proje kapsam\u0131nda Etiyopyal\u0131 kad\u0131nlar\u0131n elle dokuyaca\u011f\u0131 Avustralya\u2019n\u0131n Merinos y\u00fcn\u00fcnden yeni bir koleksiyon haz\u0131rlayacak.<\/p>\n
The Woolmark Company, seyahat konseptinden ilhamla Etiyopya\u2019da Avustralya Merinos y\u00fcn\u00fcnden elle dokunarak \u00fcretilecek bir koleksiyon olu\u015fturmak \u00fczere s\u00fcper model, oyuncu, tasar\u0131mc\u0131 ve anne sa\u011fl\u0131\u011f\u0131 savunucusu Liya Kebede\u2019nin kurucusu oldu\u011fu Afrika merkezli moda markas\u0131 lemlem ile ortakl\u0131\u011fa gitti.<\/p>\n
Etiyopya\u2019n\u0131n ba\u015fkenti Addis Ababa\u2019da Muya at\u00f6lyesinde \u00e7al\u0131\u015fan dokumac\u0131lara teknik bilgi transferi sa\u011flayan \u015firket, bu kapsamda y\u00fcn hakk\u0131nda elinde bulunan e\u011fitim materyallerini bahsi ge\u00e7en dokumac\u0131lar ile payla\u015ft\u0131. Kad\u0131n dokumac\u0131lar\u0131n becerilerini \u00e7e\u015fitlendirmelerine ve mesleki geli\u015fimlerine yard\u0131mc\u0131 olmak ad\u0131na, bu e\u011fitim materyallerini terc\u00fcme ettirip materyallerin terc\u00fcmelerini bir y\u00fcn ustal\u0131k s\u0131n\u0131f\u0131nda verilen e\u011fitimin bir par\u00e7as\u0131 olarak dokumac\u0131lara teslim edildi. \u0130talyan e\u011firici Zegna Baruffa Lane Borgosesia\u2019n\u0131n Merinos y\u00fcn\u00fc ekstra ince ipliklerini se\u00e7mi\u015f ve bu ipliklerden, barut rengi, mavi, bej ve g\u00f6z al\u0131c\u0131 pembe renk paletinde bir pan\u00e7o, \u015fal, bluz ve ev pantolonu i\u00e7eren bir sekiz-par\u00e7al\u0131 seyahat koleksiyonu olu\u015fturdu.<\/p>\n
Ortakl\u0131\u011fa ili\u015fkin konu\u015fan tasar\u0131mc\u0131 Liya Kebede\u2019nin “Etiyopya, geleneksel k\u0131yafetlerin g\u00fcndelik ya\u015fam\u0131n halen \u00f6nemli bir par\u00e7as\u0131 oldu\u011fu d\u00fcnya \u00fczerinde kalm\u0131\u015f son birka\u00e7 yerden birini te\u015fkil ediyor. Etiyopya dokumac\u0131l\u0131k k\u00fclt\u00fcr\u00fcnde pek \u00e7ok ilgi \u00e7ekici tarihsel tasar\u0131m unsuru bulunuyor ve biz zanaatkarlar\u0131m\u0131zla birlikte kafa kafaya vererek bu unsurlar\u0131 lemlem tasar\u0131mlar\u0131na dahil etmeye \u00e7al\u0131\u015f\u0131yoruz” dedi.<\/p>\n
Koleksiyonlar\u0131n el dokumas\u0131 \u00f6zel pamuklu kuma\u015flardan olu\u015fturularak yaz havas\u0131 vermeyi ama\u00e7lad\u0131\u011f\u0131n\u0131 vurgulayan Kebede, “Kurdu\u011fumuz ortakl\u0131k sayesinde, y\u00fcn kullanarak yeni bir s\u00fcrd\u00fcr\u00fclebilir seyahat koleksiyonu yaratma f\u0131rsat\u0131 yakalad\u0131k. Bu i\u015f birli\u011finin bir par\u00e7as\u0131 olarak, \u00e7iftlikten fabrikaya kadar olan s\u00fcrece ili\u015fkin s\u00fcrd\u00fcr\u00fclebilirlik uzmanl\u0131\u011f\u0131n\u0131 tasar\u0131m ekibimiz ve zanaatkarlar\u0131m\u0131zla payla\u015f\u0131l\u0131yor. Onlar\u0131n deste\u011fi sayesinde, sevdikleri i\u015fi yaparak iyi ve s\u00fcrd\u00fcr\u00fclebilir bir hayat kurmalar\u0131 i\u00e7in gerekli becerileri edinmelerinde dokumac\u0131lar\u0131m\u0131za yard\u0131mc\u0131 oluyor ve ayn\u0131 zamanda, moda end\u00fcstrisinin akt\u00f6rlerini Afrika k\u0131tas\u0131n\u0131 ola\u011fan\u00fcst\u00fc bir y\u00fcksek kalite i\u015f\u00e7ilik ve ustal\u0131k membas\u0131 olarak dikkate almalar\u0131 y\u00f6n\u00fcnde cesaretlendiriyoruz” diye konu\u015ftu.<\/p>\n
The Woolmark Company Genel M\u00fcd\u00fcr\u00fc Stuart McCullough ise i\u015f birli\u011fine ili\u015fkin \u015funlar\u0131 s\u00f6yledi: “Lemlem ile kurdu\u011fumuz i\u015f birli\u011fi, lemlem\u2019in yeni bir elyafla \u00e7al\u0131\u015fmak i\u00e7in gerekli teknik becerileri ve e\u011fitimi dokumac\u0131lar\u0131na aktararak onlara yeni h\u00fcnerler kazand\u0131rmas\u0131 i\u00e7in bir f\u0131rsatt\u0131. Bu i\u015f birli\u011fi ayn\u0131 zamanda y\u00fcn\u00fcn \u00e7ok y\u00f6nl\u00fcl\u00fc\u011f\u00fcn\u00fc ve her mevsim i\u00e7in uygun oldu\u011funu vurgulamas\u0131 i\u00e7in yeni bir platform sa\u011flad\u0131. Bunlar\u0131n yan\u0131 s\u0131ra, k\u0131yafetlere konulan ve \u00fcr\u00fcnlere interaktif bir karakter kazand\u0131ran NFC \u00e7ipi, etnik k\u0131yafet yap\u0131m s\u00fcrecini g\u00f6zler \u00f6n\u00fcne sermemize olanak sa\u011flad\u0131”<\/p>\n","protected":false},"excerpt":{"rendered":"
THE WOOLMARK COMPANY, S\u00dcPER MODEL, OYUNCU VE TASARIMCI L\u0130YA KEBEDE’N\u0130N KURUCUSU OLDU\u011eU MODA MARKASI LEMLEM \u0130LE ORTAKLI\u011eA \u0130MZA ATTI. PROJE KAPSAMINDA ET\u0130YOPYALI KADINLARIN ELLE DOKUYACA\u011eI AVUSTRALYA’NIN MER\u0130NOS Y\u00dcN\u00dcNDEN YEN\u0130 B\u0130R KOLEKS\u0130YON HAZIRLAYACAK.<\/p>\n","protected":false},"author":1,"featured_media":215489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[39522,54475,25210,3104,46832,54474],"class_list":["post-215488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-avustralyanin","tag-dokuyacak","tag-etiyopyali","tag-kadinlar","tag-merinos","tag-yununu"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/10\/avustralyanin-merinos-yununu-etiyopyali-kadinlar-dokuyacak_d7b4576.jpg?fit=1000%2C666","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-U3C","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/215488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=215488"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/215488\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/215489"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=215488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=215488"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=215488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}