{"id":218714,"date":"2019-10-23T10:02:14","date_gmt":"2019-10-23T07:02:14","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/adres-patentten-yorexe-tescil-yonetisim-ve-denetim-konularinda-destek\/"},"modified":"2019-10-23T10:02:14","modified_gmt":"2019-10-23T07:02:14","slug":"adres-patentten-yorexe-tescil-yonetisim-ve-denetim-konularinda-destek","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/adres-patentten-yorexe-tescil-yonetisim-ve-denetim-konularinda-destek\/","title":{"rendered":"Adres Patent\u2019ten Y\u00d6REX\u2019e tescil, y\u00f6neti\u015fim ve denetim konular\u0131nda destek"},"content":{"rendered":"<p>Bu y\u0131l 10\u2019uncusu d\u00fczenlenecek olan Y\u00f6resel \u00dcr\u00fcnler Fuar\u0131 (Y\u00d6REX) kap\u0131lar\u0131n\u0131 bug\u00fcn a\u00e7\u0131yor. Adres Patent fuara, yerel tatlar\u0131n y\u00f6neti\u015fim ve denetim konular\u0131nda hizmet veriyor.<\/p>\n<p>T\u00fcrkiye Odalar ve Borsalar Birli\u011fi\u2019nin (TOBB) deste\u011fiyle Antalya Ticaret Borsas\u0131 \u00f6nc\u00fcl\u00fc\u011f\u00fcnde bu y\u0131l 10\u2019uncusu d\u00fczenlenecek olan Y\u00f6resel \u00dcr\u00fcnler Fuar\u0131 (Y\u00d6REX) 23-27 Ekim tarihlerinde Antalya ANFA\u015e EXPO Center\u2019da kap\u0131lar\u0131n\u0131 a\u00e7\u0131yor. Ba\u015fl\u0131ca ama\u00e7lar\u0131 aras\u0131nda; y\u00f6resinin ad\u0131n\u0131 alm\u0131\u015f, ancak tescillenmemi\u015f \u00fcr\u00fcnleri, co\u011frafi i\u015faretler ba\u015fta olmak \u00fczere benzeri belgelendirmeler ile tescillenmesine te\u015fvik etmek olan fuara, Adres Patent yerel tatlar\u0131n y\u00f6neti\u015fim ve denetim konular\u0131nda hizmet verecek.<\/p>\n<p>Adres Patent Genel M\u00fcd\u00fcr\u00fc Cumhur Akbulut, Anadolu\u2019nun ger\u00e7ek lezzetlerinin Y\u00d6REX\u2019te yer alaca\u011f\u0131n\u0131 belirtti. K\u00fcresel pazarlarda fark olu\u015fturmak ve katma de\u011fer olu\u015fturmak i\u00e7in global anlamda markala\u015fman\u0131n \u00f6nemine de\u011finen Akbulut, \u201c\u00dclkemizde co\u011frafi i\u015farete konu olan \u00fcr\u00fcn say\u0131s\u0131n\u0131n yakla\u015f\u0131k 2 bin 500 civar\u0131nda oldu\u011fu tahmin ediliyor. Mevcut durum itibar\u0131yla koruma kapsam\u0131nda olan co\u011frafi i\u015faretler kadar hen\u00fcz tescil edilmemi\u015f potansiyel de\u011ferlerin b\u00fct\u00fcn\u00fcne y\u00f6nelik tan\u0131t\u0131m ve ticarile\u015ftirme konusunda da ciddi ad\u0131mlar at\u0131lmas\u0131 gerekmektedir\u201d dedi.<\/p>\n<p>\u201c453 \u00fcr\u00fcnde co\u011frafi i\u015faret bulunuyor\u201d<\/p>\n<p>Co\u011frafi i\u015faret konusunda uluslararas\u0131 tescilin \u00f6nemine de\u011finen Akbulut, \u201cSadece \u00fclke baz\u0131nda co\u011frafi i\u015faret tescili yetmiyor. \u00dcr\u00fcn\u00fcn\u00fcz\u00fc uluslararas\u0131 alanda da tescil ettirmek \u015fart. Dolay\u0131s\u0131yla \u00fclkemizde 453 \u00fcr\u00fcnde co\u011frafi i\u015faret yer al\u0131rken,  415 \u00fcr\u00fcnde ise tescil i\u00e7in de\u011ferlendirme s\u00fcreci devam ediyor. \u00dcr\u00fcnler, \u00fclkemizde \u2018co\u011frafi i\u015faretle\u2019 tescil edilmi\u015fken; Buna kar\u015f\u0131n uluslararas\u0131 alanda da tescil edilmi\u015f \u00fcr\u00fcn say\u0131m\u0131z olduk\u00e7a az miktarda. Co\u011frafi i\u015faretlerin d\u00fcnya pazarlar\u0131nda yer almas\u0131 konusundaki heyecan, istek ve at\u0131l\u0131mlar\u0131m\u0131z\u0131 ger\u00e7ekle\u015ftirmeden \u00f6nce \u00fcr\u00fcnlerimizin co\u011frafi i\u015faret ve s\u0131nai m\u00fclkiyet haklar\u0131n\u0131n korumas\u0131n\u0131 sa\u011flamal\u0131y\u0131z\u201d dedi.<\/p>\n<p>Bu y\u0131lki fuarda co\u011frafi i\u015faretle ilgili logo kullan\u0131m\u0131n\u0131n daha aktif olaca\u011f\u0131n\u0131 ifade eden Akbulut, \u201cTescilli co\u011frafi i\u015faret ile birlikte amblemin kullan\u0131m\u0131 zorunludur. Co\u011frafi i\u015faret, \u2019Antep Baklavas\u0131\u2019, \u2019Malatya Kay\u0131s\u0131s\u0131\u2019, \u2019Ayd\u0131n \u0130nciri\u2019 gibi \u00fcr\u00fcnlerimizin adlar\u0131 olup, bu adlar \u00fcr\u00fcn \u00fczerinde kullan\u0131ld\u0131\u011f\u0131nda, beraberinde amblemin kullan\u0131lmas\u0131 zorunludur. Co\u011frafi i\u015faret amblemi sayesinde \u00fcr\u00fcn, benzerlerinden kolayca ayr\u0131l\u0131r, daha rahat ve y\u00fcksek de\u011ferle pazara sunulur. Yap\u0131lan bir\u00e7ok ara\u015ft\u0131rma g\u00f6stermi\u015ftir ki; \u00f6zellikle kad\u0131n t\u00fcketiciler ve e\u011fitim seviyesi y\u00fcksek t\u00fcketiciler co\u011frafi i\u015faret tescilli \u00fcr\u00fcnleri daha \u00e7ok tercih ediyor. Co\u011frafi i\u015fret tescili, \u00fcr\u00fcn\u00fcn ger\u00e7ek \u00fcreticisini korurken hem yerel hem de \u00fclke ekonomisine b\u00fcy\u00fck katk\u0131 sa\u011flar&#8221; diye konu\u015ftu.<\/p>\n<p>Akbulut, son g\u00fcnlerde s\u0131k s\u0131k rastlanan co\u011frafi i\u015faretle men\u015fe, mahre\u00e7 ve geleneksel \u00fcr\u00fcn ad\u0131 tabirleriyle ilgili \u015fu bilgileri verdi:<\/p>\n<p>Co\u011frafi i\u015faret men\u015fe ad\u0131<\/p>\n<p>\u201cCo\u011frafi s\u0131n\u0131rlar\u0131 belirlenmi\u015f bir y\u00f6re, b\u00f6lge veya istisnai durumlarda \u00fclkeden kaynaklanan, t\u00fcm veya esas \u00f6zelliklerini bu co\u011frafi alana \u00f6zg\u00fc do\u011fal ve be\u015feri unsurlardan alan, \u00fcretimi, i\u015flenmesi ve di\u011fer i\u015flemlerin t\u00fcm\u00fc bu co\u011frafi alan\u0131n s\u0131n\u0131rlar\u0131 i\u00e7inde ger\u00e7ekle\u015fen \u00fcr\u00fcnleri tan\u0131mlayan adlar men\u015fe ad\u0131d\u0131r. Men\u015fe adlar\u0131 sadece ait olduklar\u0131 co\u011frafi b\u00f6lgede \u00fcretilirler. \u00c7\u00fcnk\u00fc \u00fcr\u00fcn, niteliklerini ancak ait oldu\u011fu y\u00f6re i\u00e7inde \u00fcretildi\u011fi takdirde kazanabilir. Men\u015fe ad\u0131na Finike Portakal\u0131 ve Malatya Kay\u0131s\u0131s\u0131 \u00f6rnek g\u00f6sterilebilir.<\/p>\n<p>Co\u011frafi i\u015faret mahre\u00e7 ad\u0131<\/p>\n<p>Co\u011frafi s\u0131n\u0131rlar\u0131 belirlenmi\u015f bir y\u00f6re, b\u00f6lge veya \u00fclkeden kaynaklanan, belirgin bir niteli\u011fi, \u00fcn\u00fc veya di\u011fer \u00f6zellikleri bak\u0131m\u0131ndan bu co\u011frafi alan ile \u00f6zde\u015fle\u015fen, \u00fcretimi, i\u015flenmesi ve di\u011fer i\u015flemlerinden en az biri belirlenmi\u015f co\u011frafi alan\u0131n s\u0131n\u0131rlar\u0131 i\u00e7inde yap\u0131lan \u00fcr\u00fcnleri tan\u0131mlayan adlar mahre\u00e7 i\u015faretidir. Mahre\u00e7 i\u015faretlerinin, \u00fcr\u00fcn\u00fcn \u00f6zelliklerinden en az biri o y\u00f6reye ait olmakla birlikte, y\u00f6re d\u0131\u015f\u0131nda da \u00fcretilebilmesi s\u00f6z konusudur. \u00dcr\u00fcn\u00fcn y\u00f6re ile ba\u011f\u0131 sadece \u00fcn\u00fc de olabilir. Mahre\u00e7 i\u015faretine Antep Baklavas\u0131 \u00f6rnekleri verilebilir.<\/p>\n<p>Geleneksel \u00fcr\u00fcn ad\u0131<\/p>\n<p>Men\u015fe ad\u0131 veya mahre\u00e7 i\u015fareti kapsam\u0131na girmeyen ve ilgili piyasada bir \u00fcr\u00fcn\u00fc tarif etmek i\u00e7in geleneksel olarak en az otuz y\u0131l s\u00fcreyle kullan\u0131ld\u0131\u011f\u0131 kan\u0131tlanan adlar olarak tan\u0131mlan\u0131r.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CUMHUR AKBULUT<\/p>\n","protected":false},"author":1,"featured_media":218715,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[29125,6015,61,14362,52542,20739,55373,55372],"class_list":["post-218714","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-adres","tag-denetim","tag-destek","tag-konularinda","tag-patentten","tag-tescil","tag-yonetisim","tag-yorexe"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/10\/adres-patentten-yorexe-tescil-yonetisim-ve-denetim-konularinda-destek_dfad1a5.jpg?fit=1000%2C932","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-UTE","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/218714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=218714"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/218714\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/218715"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=218714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=218714"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=218714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}