T\u00fcrkiye\u2019nin \u00f6nde gelen s\u00fct ve s\u00fct \u00fcr\u00fcnleri \u00fcreticilerinden Ak G\u0131da, Avrupa\u2019n\u0131n lider peynir markalar\u0131ndan President\u2019i T\u00fcrkiye\u2019de \u00fcretmeye ba\u015flad\u0131. Bu proje i\u00e7in \u00f6zel bir \u00fcretim hatt\u0131 kuruldu\u011funu belirten Ak G\u0131da CEO\u2019su Ali S\u00f6zen, “Yerli \u00fcretim President peynirleri, Ekim ay\u0131yla birlikte raflardaki yerini ald\u0131. Avrupa tarz\u0131 peynir \u00e7e\u015fitleriyle, yeni t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131n\u0131n ke\u015ffedilmesine \u00f6nc\u00fcl\u00fck etmeyi planl\u0131yoruz\u201d dedi.<\/p>\n
Avrupa\u2019n\u0131n 85 y\u0131ll\u0131k peynir ustas\u0131 President, T\u00fcrkiye pazar\u0131na girerek Ekim itibar\u0131yla raflardaki yerini ald\u0131. T\u00fcrkiye\u2019nin en b\u00fcy\u00fck s\u00fct ve s\u00fct \u00fcr\u00fcnleri \u00fcreticisi Ak G\u0131da taraf\u0131ndan T\u00fcrkiye\u2019de \u00fcretilerek pazara sunulan marka; ilk a\u015famada Ka\u015far, Cheddar ve Gouda olmak \u00fczere 3 \u00e7e\u015fit peynirini t\u00fcketicinin be\u011fenisine sundu. Ak G\u0131da\u2019n\u0131n, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde yeni \u00fcr\u00fcnlerle President markal\u0131 farkl\u0131 peynir \u00e7e\u015fitlerinin T\u00fcrkiye pazar\u0131na sunmas\u0131 bekleniyor.<\/p>\n
“\u00d6zel \u00fcretim hatt\u0131 kuruldu, 15 milyon liral\u0131k yat\u0131r\u0131m yap\u0131ld\u0131”<\/p>\n
Bu proje i\u00e7in 2017 y\u0131l\u0131ndan bu yana \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 belirten Ak G\u0131da CEO\u2019su Ali S\u00f6zen, “Avrupa\u2019n\u0131n en be\u011fenilen peynir markalar\u0131ndan olan President\u2019i, 2 y\u0131ll\u0131k bir \u00e7al\u0131\u015fman\u0131n sonucunda T\u00fcrkiye\u2019de \u00fcretmeyi ba\u015farmak bizim i\u00e7in \u00e7ok de\u011ferli. A\u011f\u0131rl\u0131kl\u0131 olarak bat\u0131 \u00fclkelerinde \u00fcretilen Avrupa peynirlerinin; T\u00fcrkiye\u2019de de ayn\u0131 lezzetle \u00fcretilebilece\u011fini g\u00f6stermesi ve T\u00fcrk S\u00fct End\u00fcstrisinin geldi\u011fi geli\u015fmi\u015flik noktas\u0131n\u0131 vurgulamas\u0131 a\u00e7\u0131s\u0131ndan da iyi bir \u00f6rnek olacak. Yerli \u00fcretimle, President \u00fcr\u00fcnlerini pazara sunmak i\u00e7in \u00f6zel bir \u00fcretim hatt\u0131 kurduk, standardizasyon ve otomasyon tekniklerimizi bir ad\u0131m \u00f6teye ta\u015f\u0131d\u0131k. \u0130lk a\u015famada t\u00fcm teknik altyap\u0131 ve tan\u0131t\u0131m s\u00fcrecine 15 milyon liral\u0131k bir yat\u0131r\u0131m ger\u00e7ekle\u015ftirdik. 2 y\u0131l boyunca verilen emekler sonunda President markal\u0131 peynirler, Ekim ay\u0131 itibariyle t\u00fcm ulusal ve yerel market zincirlerinde yerini ald\u0131” dedi.<\/p>\n
“Lezzetleriyle, peynirin kahvalt\u0131 d\u0131\u015f\u0131ndaki di\u011fer \u00f6\u011f\u00fcnlerde de keyifle t\u00fcketilmesini sa\u011flayacak farkl\u0131 kullan\u0131m deneyimleri sunaca\u011f\u0131z”<\/p>\n
President peynirlerinin d\u00fcnya genelinde 100 \u00fclkede \u00fcretildi\u011fini, 160\u2019dan fazla \u00fclkede sat\u0131\u015fa sunuldu\u011funu belirten S\u00f6zen, “President dedi\u011fimizde, 85 y\u0131ll\u0131k bir deneyimden, peynir ustal\u0131\u011f\u0131ndan ve d\u00fcnya \u00e7ap\u0131nda kabul g\u00f6rerek be\u011fenilen bir lezzetten bahsediyoruz. Lezzetini peynirin tam kalbinden alan, ustal\u0131kla \u00fcretilen President \u00e7e\u015fitleri \u00e7ok \u00f6zel tatlara sahip” dedi.<\/p>\n
S\u00f6zen, Avrupa lezzetleriyle e\u015fde\u011fer \u00fcr\u00fcn portf\u00f6y\u00fcn\u00fc; T\u00fcrk t\u00fcketicinin damak tad\u0131n\u0131 ve tercihlerini g\u00f6z \u00f6n\u00fcnde bulundurarak, orta derecede aromatik ve belirli s\u00fcre olgunla\u015ft\u0131r\u0131lm\u0131\u015f peynirlerden se\u00e7tiklerini de s\u00f6zlerine ekledi.<\/p>\n
“T\u00fcrkiye\u2019de peynir y\u00fczde 92 oran\u0131nda kahvalt\u0131da t\u00fcketiliyor” diyen S\u00f6zen, “Bizim hedefimiz peyniri, kahvalt\u0131n\u0131n ve tost yapman\u0131n yan\u0131 s\u0131ra, g\u00fcn i\u00e7indeki di\u011fer \u00f6\u011f\u00fcnlerde de t\u00fcketme al\u0131\u015fkanl\u0131\u011f\u0131n\u0131 kazand\u0131rmak. Sa\u011fl\u0131kl\u0131 at\u0131\u015ft\u0131rmal\u0131k olarak g\u00fcn\u00fcn her saatinde t\u00fcketebilece\u011finiz peynirleri; sandvi\u00e7lerinize ve yemeklerinize ekstra lezzet katarken, misafirlerinize \u00f6zel sunumlar\u0131n\u0131z\u0131 da lezzetlendirecek. Bu tip peynirler T\u00fcrkiye\u2019de ithal olarak mevcut fakat ithal olmas\u0131 nedeniyle nispeten fiyat\u0131 y\u00fcksek oluyor ve be\u011fenilmesine ra\u011fmen t\u00fcketim k\u0131s\u0131tl\u0131 kal\u0131yordu. \u00dcretim tesislerimizde, yerli \u00fcretimimiz ile \u00fcr\u00fcnler \u00e7ok daha ekonomik ve ula\u015f\u0131labilir olacak.” dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
AK GIDA CEO\u2019SU AL\u0130 S\u00d6ZEN, “YERL\u0130 \u00dcRET\u0130M PRES\u0130DENT PEYN\u0130RLER\u0130, EK\u0130M AYIYLA B\u0130RL\u0130KTE RAFLARDAK\u0130 YER\u0130N\u0130 ALDI. AVRUPA TARZI PEYN\u0130R \u00c7E\u015e\u0130TLER\u0130YLE, YEN\u0130 T\u00dcKET\u0130M ALI\u015eKANLIKLARININ KE\u015eFED\u0130LMES\u0130NE \u00d6NC\u00dcL\u00dcK ETMEY\u0130 PLANLIYORUZ\u201d DED\u0130.<\/p>\n","protected":false},"author":1,"featured_media":219708,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[7429,2875,6082,11609,3772,55639,453,10585],"class_list":["post-219707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-adim","tag-atti","tag-avrupanin","tag-pazarina","tag-peynir","tag-president","tag-turkiye","tag-ustasi"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/10\/avrupanin-peynir-ustasi-president-turkiye-pazarina-adim-atti_2afb467.jpg?fit=1000%2C684","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-V9F","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/219707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=219707"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/219707\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/219708"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=219707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=219707"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=219707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}