Y\u0131ld\u0131z Holding\u2019in Borsa \u0130stanbul\u2019a kote ikinci b\u00fcy\u00fck g\u0131da \u015firketi olan Kerevita\u015f, 2019 y\u0131l\u0131n\u0131n ilk 9 ay\u0131nda 1,9 milyar TL\u2019lik ciro ger\u00e7ekle\u015ftirdi. \u00d6te yandan Kerevita\u015f\u2019\u0131n ilk 9 ay konsolide FAV\u00d6K\u2019\u00fc 289,5 milyon TL olarak a\u00e7\u0131kland\u0131. Taze Dondurulmu\u015f G\u0131da ve Konserve \u0130\u015f Birimi 113,1 milyon TL FAV\u00d6K elde ederken; Ya\u011f \u0130\u015f Biriminin ise 176,4 milyon TL FAV\u00d6K\u2019e ula\u015ft\u0131\u011f\u0131 belirtildi.<\/p>\n
T\u00fcrkiye\u2019de taze dondurulmu\u015f g\u0131da ve margarin pazar\u0131n\u0131n lider \u015firketleri aras\u0131nda yer alan Kerevita\u015f\u2019\u0131n 2019 y\u0131l\u0131n\u0131n ilk 9 ay\u0131ndaki cirosu 1,9 milyar TL olarak ger\u00e7ekle\u015fti\u011fi ifade edildi. \u015eirketin ilk 9 ay konsolide FAV\u00d6K\u2019\u00fc ge\u00e7ti\u011fimiz y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 18,5 oran\u0131nda art\u0131\u015f g\u00f6stererek 289,5 milyon TL\u2019ye ula\u015ft\u0131\u011f\u0131 kaydedildi. \u0130hracattaki ba\u015far\u0131s\u0131n\u0131 her y\u0131l istikrarl\u0131 bir \u015fekilde s\u00fcrd\u00fcren Kerevita\u015f, 2019 y\u0131l\u0131nda da ba\u015far\u0131s\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fcne dikkat \u00e7ekilerek ve konsolidede 260,8 milyon TL de\u011ferinde ihracat ger\u00e7ekle\u015ftirdi\u011fi a\u00e7\u0131kland\u0131.<\/p>\n
5 milyon haneye ula\u015ft\u0131<\/p>\n
\u0130lk 9 ayl\u0131k sonu\u00e7lara bak\u0131ld\u0131\u011f\u0131nda Besler, yo\u011fun rekabetin ya\u015fand\u0131\u011f\u0131 yerli ve global oyuncular\u0131n bulundu\u011fu margarin pazar\u0131ndaki pay\u0131n\u0131 2 puan art\u0131rarak y\u00fczde 66\u2019ya y\u00fckseltti. Yine bu d\u00f6nemde i\u00e7indeki ger\u00e7ek tereya\u011f\u0131 ile pazarda bir ilk olan Luna Tereya\u011fl\u0131 kaseyi raflara ta\u015f\u0131d\u0131. \u00d6te yandan y\u00fczde 20 ile h\u0131zl\u0131 t\u00fcketim \u00fcr\u00fcnleri sekt\u00f6r ortalamas\u0131n\u0131n \u00fczerinde b\u00fcy\u00fcme g\u00f6steren SuperFresh y\u00fczde 56 pazar pay\u0131yla taze dondurulmu\u015f g\u0131da pazar\u0131nda toplamda 5 milyon haneye ula\u015ft\u0131. SuperFresh, yine bu d\u00f6nemde T\u00fcrkiye\u2019deki ilk ve tek mikrodalgada pi\u015febilen \u201c\u015eip \u015eak Pizza\u201d lansman\u0131n\u0131 ger\u00e7ekle\u015ftirdi.<\/p>\n
Kerevita\u015f, t\u00fcketici ihtiya\u00e7lar\u0131n\u0131 oda\u011f\u0131nda tutarak yeni \u00fcr\u00fcn lansmanlar\u0131 ve kategori yat\u0131r\u0131mlar\u0131yla hem lideri oldu\u011fu taze dondurulmu\u015f g\u0131da ve ya\u011f pazarlar\u0131n\u0131 hem de markalar\u0131n\u0131 b\u00fcy\u00fctmeyi hedefliyor. Bug\u00fcn 2 binin \u00fczerinde \u00e7al\u0131\u015fan\u0131yla, 6 k\u0131tada, 70\u2019den fazla \u00fclkeye ihracat ger\u00e7ekle\u015ftiren Kerevita\u015f, mevcut pazarlarda markalar\u0131n\u0131n pazar pay\u0131n\u0131 b\u00fcy\u00fctt\u00fc\u011f\u00fc belirtilirken, yeni pazarlarda bilinirli\u011fi art\u0131rma konusunda da \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fc a\u00e7\u0131kland\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"
KEREV\u0130TA\u015e\u2019IN 2019 YILININ \u0130LK 9 AYINDAK\u0130 C\u0130ROSU 1,9 M\u0130LYAR TL OLARAK GER\u00c7EKLE\u015eT\u0130<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[3699,37,48485,18497],"class_list":["post-224869","post","type-post","status-publish","format-standard","hentry","category-ekonomi","tag-acikladi","tag-ilk","tag-kerevitas","tag-sonuclarini"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-WuV","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/224869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=224869"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/224869\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=224869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=224869"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=224869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}