T\u00fcrkiye Esnaf ve Sanatkarlar\u0131 Konfederasyonu (TESK) Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken, perakende sekt\u00f6r\u00fcn\u00fc d\u00fczenleyen yasada yap\u0131lacak de\u011fi\u015fiklikle ulusal zincir marketlerin satt\u0131klar\u0131 \u00fcr\u00fcnlere mutlaka s\u0131n\u0131rlama getirilmesi gerekti\u011fini s\u00f6yledi.<\/p>\n
Paland\u00f6ken, \u201cUlusal zincir marketler, g\u0131da \u00fcr\u00fcnleri d\u0131\u015f\u0131nda teknoloji, tekstil, ayakkab\u0131, kozmetik, beyaz e\u015fya, mobilya, hal\u0131, k\u00fc\u00e7\u00fck ev aletleri, k\u0131rtasiye \u00fcr\u00fcnleri, bijuteri, oyuncak, kont\u00f6r vb. gibi onlarca sekt\u00f6r\u00fcn satt\u0131\u011f\u0131 \u00fcr\u00fcnleri satarak piyasan\u0131n dengesini bozuyor. Zincir marketlerin satt\u0131\u011f\u0131 \u00fcr\u00fcnler 70\u2019e yak\u0131n sekt\u00f6r\u00fc direkt olarak etkiliyor. Perakende Yasas\u0131\u2019nda yap\u0131lacak de\u011fi\u015fiklikle zincir marketlerin g\u0131da d\u0131\u015f\u0131ndaki \u00fcr\u00fcnleri satmas\u0131na s\u0131n\u0131rlama getirilmeli\u201d dedi.<\/p>\n
Zincir marketlerin satt\u0131klar\u0131 \u00fcr\u00fcnlere s\u0131n\u0131rlama getirilmesinin \u015fart oldu\u011funu dile getiren Paland\u00f6ken, \u201cG\u0131dadan tekstile, kozmetikten mobilya ve elektronik \u00fcr\u00fcne kadar her sekt\u00f6rden \u00fcr\u00fcnleri satan zincir marketler t\u00fcm meslek kollar\u0131n\u0131 olumsuz etkiliyor. G\u00f6r\u00fcn\u00fcrde en \u00e7ok bakkal ve b\u00fcfelerin i\u015fini etkiliyor gibi g\u00f6z\u00fckse de zincir marketler 70\u2019e yak\u0131n sekt\u00f6r\u00fc zor durumda b\u0131rak\u0131yor. Piyasan\u0131n dengesini korumak i\u00e7in zincir marketlerdeki \u00f6zel markal\u0131 \u00fcr\u00fcnlerin sat\u0131\u015f\u0131na s\u0131n\u0131rlama getirilecek olmas\u0131 olumlu. Ancak bununla birlikte zincir marketlerin satt\u0131\u011f\u0131 di\u011fer \u00fcr\u00fcnlere de s\u0131n\u0131rlama getirilmeli. Cep telefonu, beyaz e\u015fya, elektrikli ev aletleri gibi \u00fcr\u00fcnlerin zincir marketlerdeki sat\u0131\u015f\u0131 s\u0131n\u0131rlanmal\u0131. Zincir marketler yaln\u0131zca g\u0131da \u00fcr\u00fcnlerini satabilmeli\u201d diye konu\u015ftu.<\/p>\n
\u201cFason \u00fcr\u00fcnler t\u00fcketiciyi ma\u011fdur ediyor\u201d<\/p>\n
Zincir marketlerde sat\u0131lan teknolojik \u00fcr\u00fcnlerin \u00e7o\u011funlukla ar\u0131za durumlar\u0131nda muhatap bulunamad\u0131\u011f\u0131n\u0131 s\u00f6yleyen Paland\u00f6ken, \u201cZincir marketlerde sat\u0131lan telefon, beyaz e\u015fya ve k\u00fc\u00e7\u00fck ev aletleri gibi \u00fcr\u00fcnler \u00e7o\u011funlukla piyasada ra\u011fbet g\u00f6rmeyen ve d\u00fc\u015f\u00fck kaliteli \u00fcr\u00fcnlerden olu\u015fuyor. Bir\u00e7o\u011fu yabanc\u0131 men\u015feili olan bu \u00fcr\u00fcnler ar\u0131zaland\u0131\u011f\u0131nda t\u00fcketiciler kar\u015f\u0131s\u0131nda muhatap bulmakta zorlan\u0131yor. Garanti servisine ula\u015famayan ya da ula\u015ft\u0131\u011f\u0131 halde istedi\u011fi geri d\u00f6n\u00fc\u015f\u00fc alamayan \u00e7ok say\u0131da t\u00fcketici var. Bu tarz durumlarda zincir marketler konunun muhatab\u0131 olamad\u0131\u011f\u0131 gibi sorunun \u00e7\u00f6z\u00fcm\u00fc noktas\u0131nda da i\u015flevsiz kalabiliyor. Hem t\u00fcketici ma\u011fdur oluyor hem de piyasadaki di\u011fer sat\u0131c\u0131lar\u0131n i\u015fi olumsuz etkileniyor. Satt\u0131\u011f\u0131 \u00fcr\u00fcne sahip \u00e7\u0131kamayanlar o \u00fcr\u00fcn\u00fc satmamal\u0131. Y\u00fcksek mebla\u011fl\u0131 olan ve garanti kapsam\u0131na al\u0131nmas\u0131 gereken \u00fcr\u00fcnlerin zincir marketlerdeki sat\u0131\u015f\u0131 kesinlikle s\u0131n\u0131rlanmal\u0131\u201d \u015feklinde konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"
TESK GENEL BA\u015eKANI BENDEV\u0130 PALAND\u00d6KEN, \u201cULUSAL Z\u0130NC\u0130R MARKETLER, GIDA \u00dcR\u00dcNLER\u0130 DI\u015eINDA TEKNOLOJ\u0130, TEKST\u0130L, AYAKKABI, KOZMET\u0130K, BEYAZ E\u015eYA, MOB\u0130LYA, HALI, K\u00dc\u00c7\u00dcK EV ALETLER\u0130, KIRTAS\u0130YE \u00dcR\u00dcNLER\u0130, B\u0130JUTER\u0130, OYUNCAK, KONT\u00d6R VB. G\u0130B\u0130 ONLARCA SEKT\u00d6R\u00dcN SATTI\u011eI \u00dcR\u00dcNLER\u0130 SATARAK P\u0130YASANIN DENGES\u0130N\u0130 BOZUYOR” DED\u0130.<\/p>\n","protected":false},"author":1,"featured_media":251488,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19],"tags":[216,73,21865,8073,62302,12357,12346,27949],"class_list":["post-251487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-baskani","tag-her","tag-marketler","tag-palandoken","tag-satmamali","tag-tesk","tag-urunu","tag-zincir"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2020\/01\/tesk-baskani-palandoken-zincir-marketler-her-urunu-satmamali_e393c77.jpg?fit=1000%2C664","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-13qf","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/251487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=251487"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/251487\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/251488"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=251487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=251487"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=251487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}