{"id":253117,"date":"2020-01-08T12:02:29","date_gmt":"2020-01-08T09:02:29","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/yeni-yilda-sosyal-medyanin-liderleri-belli-oldu\/"},"modified":"2020-01-08T12:02:29","modified_gmt":"2020-01-08T09:02:29","slug":"yeni-yilda-sosyal-medyanin-liderleri-belli-oldu","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/yeni-yilda-sosyal-medyanin-liderleri-belli-oldu\/","title":{"rendered":"Yeni y\u0131lda sosyal medyan\u0131n liderleri belli oldu"},"content":{"rendered":"<p>Farkl\u0131 mecralarda 47 binden fazla marka hesab\u0131n\u0131 tamamen istatistiksel verilere g\u00f6re de\u011ferlendiren sosyal medya marka endeksi SocialBrands, Ocak ay\u0131 sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n<p>SocialBrands, her ay T\u00fcrkiye\u2019nin en kapsaml\u0131 sosyal medya performans incelemesini ger\u00e7ekle\u015ftirip sonu\u00e7lar\u0131 kamuoyuyla payla\u015f\u0131yor. SocialBrands verilerine g\u00f6re Ocak ay\u0131n\u0131n lider markas\u0131 English Home.<\/p>\n<p>Sosyal medyada ocak ay\u0131n\u0131n en iyileri: English Home, Netflix ve Madame Coco!<\/p>\n<p>English Home, 1-31 Aral\u0131k d\u00f6neminde g\u00f6sterdi\u011fi etkili sosyal medya performans\u0131yla SocialBrands Ocak ay\u0131 Top100 listesinin zirvesinde yer ald\u0131. Sosyal medya hesaplar\u0131 arac\u0131l\u0131\u011f\u0131yla d\u00fczenledi\u011fi \u00f6d\u00fcll\u00fc kampanyalar\u0131yla takip\u00e7ilerinden y\u00fcksek etkile\u015fim toplayan English Home, Aral\u0131k ay\u0131n\u0131n en ba\u015far\u0131l\u0131 markas\u0131 oldu. Platformunda yer alan dizi ve filmler hakk\u0131nda \u00fcretti\u011fi e\u011flenceli i\u00e7erikleriyle sosyal medyada y\u00fcksek etkile\u015fim toplayan Netfilix listenin ikinci s\u0131ras\u0131nda yer al\u0131rken, Madame Coco ay boyunca yo\u011fun ilgi g\u00f6ren \u00fc\u00e7\u00fcnc\u00fc marka oldu.<\/p>\n<p>SocialBrands, 47 bin marka hesab\u0131ndan 1 milyon 789 bin iletiyi inceledi<\/p>\n<p>SocialBrands her ay oldu\u011fu gibi aral\u0131k ay\u0131nda da markalar\u0131n performanslar\u0131n\u0131 30\u2019dan fazla istatistiksel kritere g\u00f6re de\u011ferlendirdi. Bu de\u011ferlendirmeler s\u0131ras\u0131nda markalara ait 47 bin 603 hesaptan payla\u015f\u0131lan 1 milyon 789 bin ileti ve 1 milyar 358 milyon kullan\u0131c\u0131 etkile\u015fimi SocialBrands algoritmas\u0131 taraf\u0131ndan incelendi.<\/p>\n<p>Ocak ay\u0131 listesinde ilk 10\u2019da yer alan di\u011fer markalar ise s\u0131ras\u0131yla \u015f\u00f6yle oldu: Baykar Savunma, Ziraat Bankas\u0131, \u0130nci Ak\u00fc, Zen P\u0131rlanta, Mutlu Ak\u00fc, Samsung ve Beko.<\/p>\n<p>Aral\u0131k ay\u0131nda sosyal medyada en \u00e7ok dikkat \u00e7eken payla\u015f\u0131mlar<\/p>\n<p>Baykar Savunma\u2019n\u0131n yerli ve milli imkanlarla geli\u015ftirdi\u011fi ve T\u00fcrkiye\u2019nin en geli\u015fmi\u015f \u00f6zelliklere sahip insans\u0131z hava arac\u0131 olan Bayraktar Ak\u0131nc\u0131 Taarruzi \u0130nsans\u0131z Hava Arac\u0131n\u0131\u2019n\u0131n ilk u\u00e7u\u015funu ger\u00e7ekle\u015ftirmesi ile ilgili sosyal medya payla\u015f\u0131mlar\u0131, t\u00fcm kanallarda y\u00fcksek etkile\u015fime ula\u015ft\u0131.<\/p>\n<p>Samsung T\u00fcrkiye\u2019nin internetin sorumlu kullan\u0131m\u0131 konusunda fark\u0131ndal\u0131k olu\u015fturmak i\u00e7in ba\u015flatt\u0131\u011f\u0131 \u201c\u0130nterneti Tad\u0131nda Kullan\u201d isimli dijital fark\u0131ndal\u0131k kampanyas\u0131 ile ilgili i\u00e7erikleri sosyal medya kullan\u0131c\u0131lar\u0131ndan yo\u011fun ilgi g\u00f6rd\u00fc.<\/p>\n<p>SocialBrands Veri Analiti\u011fi \u00d6d\u00fclleri<\/p>\n<p>BoomSonar ve Marketing T\u00fcrkiye i\u015f birli\u011fi ile d\u00fczenlenen Social Media Awards Turkey\u2019in ana b\u00f6l\u00fcmlerinden birini SocialBrands Veri Analiti\u011fi \u00d6d\u00fclleri olu\u015fturuyor. Yar\u0131\u015fman\u0131n ba\u015fvuru gerektirmeyen bu b\u00f6l\u00fcm\u00fcnde, 1 Mart 2019 &#8211; 1 Mart 2020 d\u00f6neminin SocialBrands puanlar\u0131 incelenerek her kategorinin en ba\u015far\u0131l\u0131 markalar\u0131 d\u00fczenlenen t\u00f6rende \u00f6d\u00fcllendiriliyor.<\/p>\n<p>SocialBrands Veri Analiti\u011fi \u00d6d\u00fclleri ve Social Media Awards Turkey hakk\u0131nda detayl\u0131 bilgi i\u00e7in www.socialmediaawardsturkey.com adresini ziyaret edebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FARKLI MECRALARDA 47 B\u0130NDEN FAZLA MARKA HESABINI TAMAMEN \u0130STAT\u0130ST\u0130KSEL VER\u0130LERE G\u00d6RE DE\u011eERLEND\u0130REN SOSYAL MEDYA MARKA ENDEKS\u0130 SOC\u0130ALBRANDS, OCAK AYI SONU\u00c7LARINI A\u00c7IKLADI.<\/p>\n","protected":false},"author":1,"featured_media":253118,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[24],"tags":[612,7010,12368,77,1229,87,598],"class_list":["post-253117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-belli","tag-liderleri","tag-medyanin","tag-oldu","tag-sosyal","tag-yeni","tag-yilda"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2020\/01\/yeni-yilda-sosyal-medyanin-liderleri-belli-oldu_4fc1ab6.jpg?fit=825%2C450","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-13Qx","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/253117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=253117"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/253117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/253118"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=253117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=253117"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=253117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}