Success Flow Direkt\u00f6r\u00fc Maximilien Lefebvre, e-ticaretin geli\u015fmesi ile beraber bir\u00e7ok sekt\u00f6rde \u00f6nemli f\u0131rsatlar oldu\u011funu ifade ederek, “\u00d6zellikle Avrupa\u2019da \u015fu an bir\u00e7ok \u00f6nemli i\u015f f\u0131rsat\u0131 var. Perakende d\u00fcnyas\u0131ndaki f\u0131rsatlar\u0131 iyi de\u011ferlendiren markalar\u0131n \u00f6n\u00fc olduk\u00e7a a\u00e7\u0131k oldu\u011funu s\u00f6yleyebiliriz.” dedi.<\/p>\n
Success Flow\u2019un Direkt\u00f6r\u00fc Maximilien Lefebvre, son y\u0131llarda T\u00fcrk markalar\u0131n\u0131n yurtd\u0131\u015f\u0131 pazarlarda do\u011fru bir \u015fekilde konumland\u0131r\u0131lma konusunda yat\u0131r\u0131mlara a\u011f\u0131rl\u0131k verdi\u011fini a\u00e7\u0131klad\u0131. Uluslararas\u0131 pazar\u0131 hedef haline getirmek i\u00e7in \u00e7al\u0131\u015fmayan ve markalar\u0131n h\u0131zla g\u00fcc\u00fcn\u00fc kaybetmeye ba\u015flad\u0131\u011f\u0131na dikkat \u00e7eken Lefebvre, markalar\u0131n do\u011fru strateji, do\u011fru lokasyon ve do\u011fru i\u015f ortakl\u0131klar\u0131yla k\u00fcresel pazarda yer almas\u0131n\u0131n \u00f6nemli oldu\u011funun alt\u0131n\u0131 \u00e7izdi.<\/p>\n
“Playland, Success Flow\u2019un deste\u011fi ile Avrupa\u2019n\u0131n \u00f6nde gelen oyuncak \u00fcreticilerinden biri olacak”<\/p>\n
T\u00fcrk markalar\u0131 son zamanlarda k\u00fcresel pazarda bulunan bir\u00e7ok \u00fclkenin dikkatini \u00e7ekti\u011fini bildiren Lefebvre, “T\u00fcrk markalar\u0131n\u0131n \u00fcr\u00fcn ve hizmetlerini deneyimlemek ve onlarla i\u015fbirli\u011fi yapmak isteyen bir\u00e7ok potansiyel m\u00fc\u015fteri ve d\u00fcnya \u00e7ap\u0131nda \u00fcn yapm\u0131\u015f markalar var. Markalar\u0131n k\u00fcresel hedefte kendilere \u00f6zel bir strateji belirlemesi s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme ve dikkat \u00e7ekmeleri a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemli. S\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme stratejileri \u00e7er\u00e7evesinde \u00fclkemize yat\u0131r\u0131m yapmaya devam etme, yurtd\u0131\u015f\u0131 \u015firketlerinin de yat\u0131r\u0131m yapmalar\u0131n\u0131 te\u015fvik etmeyi s\u00fcrd\u00fcrme ilkesiyle yola \u00e7\u0131kan \u00e7ocuk e\u011flence merkezi Playland, Success Flow\u2019un deste\u011fi ile Avrupa\u2019n\u0131n \u00f6nde gelen oyuncak \u00fcreticilerinden biri olacak. Success Flow, k\u00fcreselle\u015fme hedefleri olan firmalar\u0131 uluslararas\u0131 pazarda temsil ederek onlar\u0131 ba\u015far\u0131ya g\u00f6t\u00fcrecek \u00e7\u00f6z\u00fcmler sunuyor.” \u015feklinde konu\u015ftu.<\/p>\n
“Avrupa\u2019da perakende d\u00fcnyas\u0131ndaki f\u0131rsatlar iyi de\u011ferlendirilmeli”<\/p>\n
E-ticaretin geli\u015fmesi ile beraber bir\u00e7ok sekt\u00f6rde \u00f6nemli f\u0131rsatlar oldu\u011funu ifade eden Maximilien Lefebvre, “\u00d6zellikle Avrupa\u2019da \u015fu an bir\u00e7ok \u00f6nemli i\u015f f\u0131rsat\u0131 var. Perakende d\u00fcnyas\u0131ndaki f\u0131rsatlar\u0131 iyi de\u011ferlendiren markalar\u0131n \u00f6n\u00fc olduk\u00e7a a\u00e7\u0131k oldu\u011funu s\u00f6yleyebiliriz. Yat\u0131r\u0131mc\u0131lar, al\u0131\u015fveri\u015f merkezleri i\u00e7in yeni markalar, yeni konseptler aray\u0131\u015f\u0131 i\u00e7erisindeler. Yat\u0131r\u0131mc\u0131lar i\u015fin daha \u00e7ok finans k\u0131sm\u0131na odakland\u0131klar\u0131 i\u00e7in sekt\u00f6rle ilgili bilgileri \u00e7ok fazla olmuyor. Bu noktada onlara hizmet vererek do\u011fru ad\u0131mlar atmalar\u0131na yard\u0131mc\u0131 oluyoruz. T\u00fcrk markalar\u0131n\u0131n k\u00fcresel pazarlarda daha fazla avantaj\u0131 bulunuyor. Bilinirliklerini art\u0131rd\u0131klar\u0131 takdirde fiyat\/kalite dengesi olarak perakendedeki di\u011fer rakiplerden ciddi \u015fekilde ayr\u0131\u015fabilecek potansiyele sahipler. Bundan dolay\u0131 yabanc\u0131 yat\u0131r\u0131mc\u0131lar\u0131n dikkati \u00e7ekebilecek, b\u00fcy\u00fcmelerini sa\u011flayacak stratejilere odaklanmalar\u0131 gerekiyor\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
SUCCESS FLOW D\u0130REKT\u00d6R\u00dc MAX\u0130M\u0130L\u0130EN LEFEBVRE, E-T\u0130CARET\u0130N GEL\u0130\u015eMES\u0130 \u0130LE BERABER B\u0130R\u00c7OK SEKT\u00d6RDE \u00d6NEML\u0130 FIRSATLAR OLDU\u011eUNU \u0130FADE EDEREK, “\u00d6ZELL\u0130KLE AVRUPA\u2019DA \u015eU AN B\u0130R\u00c7OK \u00d6NEML\u0130 \u0130\u015e FIRSATI VAR. PERAKENDE D\u00dcNYASINDAK\u0130 FIRSATLARI \u0130Y\u0130 DE\u011eERLEND\u0130REN MARKALARIN \u00d6N\u00dc OLDUK\u00c7A A\u00c7IK OLDU\u011eUNU S\u00d6YLEYEB\u0130L\u0130R\u0130Z.” DED\u0130.<\/p>\n","protected":false},"author":1,"featured_media":255776,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[10754,1018,15619,33657,47263,957],"class_list":["post-255775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-avantajli","tag-daha","tag-kuresel","tag-markalari","tag-pazarlarda","tag-turk"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2020\/01\/turk-markalari-kuresel-pazarlarda-daha-avantajli_fb873ea.jpg?fit=1000%2C562","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-14xp","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/255775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=255775"}],"version-history":[{"count":0,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/255775\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/255776"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=255775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=255775"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=255775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}