{"id":51542,"date":"2019-02-20T15:41:11","date_gmt":"2019-02-20T12:41:11","guid":{"rendered":"http:\/\/www.tvturk.com\/index.php\/yildiz-holding-godivanin-dort-ulkedeki-haklarini-mbk-partnersa-satmak-icin-anlasmaya-vardi\/"},"modified":"2019-02-20T15:41:14","modified_gmt":"2019-02-20T12:41:14","slug":"yildiz-holding-godivanin-dort-ulkedeki-haklarini-mbk-partnersa-satmak-icin-anlasmaya-vardi","status":"publish","type":"post","link":"http:\/\/www.tvturk.com\/index.php\/yildiz-holding-godivanin-dort-ulkedeki-haklarini-mbk-partnersa-satmak-icin-anlasmaya-vardi\/","title":{"rendered":"Y\u0131ld\u0131z Holding, GODIVA\u2019n\u0131n d\u00f6rt \u00fclkedeki haklar\u0131n\u0131 MBK Partners\u2019a satmak i\u00e7in anla\u015fmaya vard\u0131"},"content":{"rendered":"

Y\u0131ld\u0131z Holding, Godiva\u2019n\u0131n, d\u00f6rt \u00fclkedeki operasyon ve Bel\u00e7ika\u2019daki fabrikas\u0131n\u0131 MBK Partners\u2019a satmak i\u00e7in bir anla\u015fma yapt\u0131\u011f\u0131n\u0131 duyurdu. Anla\u015fmaya g\u00f6re; MBK Partners, Godiva\u2019n\u0131n faaliyet g\u00f6sterdi\u011fi 100\u2019den fazla pazar\u0131n i\u00e7erisinden Japonya, G\u00fcney Kore, Avustralya\u2019daki perakende ve da\u011f\u0131t\u0131m operasyonlar\u0131n\u0131 al\u0131rken, Yeni Zelanda\u2019da da pazar geli\u015ftirme hakk\u0131n\u0131 elinde bulunduracak. Godiva paketli \u00fcr\u00fcnler, e-ticaret, duty free noktalar\u0131 (Japonya ve G\u00fcney Kore) ve bu \u00fclkelerdeki 300\u2019den fazla perakende ma\u011fazas\u0131 da sat\u0131\u015f anla\u015fmas\u0131n\u0131n kapsam\u0131nda yer al\u0131yor. Y\u0131ld\u0131z Holding, Godiva\u2019n\u0131n bu d\u00f6rt \u00fclke d\u0131\u015f\u0131ndaki t\u00fcm co\u011frafyalarda yer alan 100\u2019den fazla pazardaki operasyonlar\u0131n\u0131n ve d\u00fcnyadaki Godiva markas\u0131n\u0131n t\u00fcm haklar\u0131n\u0131n sahibi olmaya ve markay\u0131 y\u00f6netmeye devam edecek.<\/p>\n

Bug\u00fcn ger\u00e7ekle\u015ftirilen anla\u015fma her iki \u015firketin y\u00f6netim kurullar\u0131 taraf\u0131ndan onayland\u0131. Anla\u015fman\u0131n \u015fartlar\u0131 ise a\u00e7\u0131klanmad\u0131. Bu i\u015flemin Bel\u00e7ika \u00e7al\u0131\u015fan temsilcileriyle standart devir g\u00f6r\u00fc\u015fmelerinin tamamlanmas\u0131 ve Rekabet Kurulu\u2019nun bekleme s\u00fcresinin dolmas\u0131 da dahil olmak \u00fczere, yasal \u015fartlar\u0131n sa\u011flanmas\u0131 sonras\u0131nda, 2019 y\u0131l\u0131 ortas\u0131nda tamamlanmas\u0131 planlan\u0131yor.<\/p>\n

Godiva\u2019n\u0131n her t\u00fcrl\u00fc marka hakk\u0131n\u0131 elinde bulunduran Y\u0131ld\u0131z Holding, 100\u2019\u00fc a\u015fk\u0131n \u00fclkede sahibi oldu\u011fu operasyonlar\u0131n\u0131 kendisi s\u00fcrd\u00fcrecek.<\/p>\n

Yap\u0131lan sat\u0131\u015f anla\u015fmas\u0131yla Y\u0131ld\u0131z Holding, Godiva\u2019n\u0131n global pazarlardaki fikri m\u00fclkiyet hakk\u0131na sahip olmaya devam edecek, anla\u015fma kapsam\u0131ndaki \u00fclkelerde sadece bu fikri m\u00fclkiyet hakk\u0131n\u0131n s\u00fcresiz kullan\u0131m iznini de MBK Partners\u2019a verecek. Y\u0131ld\u0131z Holding, Godiva\u2019y\u0131 t\u00fcm d\u00fcnyada y\u00f6netecek ve Bel\u00e7ika dahil 100\u2019\u00fc a\u015fk\u0131n \u00fclkede sahibi oldu\u011fu operasyonlar\u0131n\u0131 kendisi s\u00fcrd\u00fcrecek. Y\u0131ld\u0131z Holding, sat\u0131\u015f anla\u015fmas\u0131 kapsam\u0131nda yer alan Bel\u00e7ika\u2019daki \u00fcretim tesisinin yan\u0131 s\u0131ra holdingin sahibi oldu\u011fu Reading ABD\u2019deki ve \u0130stanbul\u2019daki \u00fcretim tesislerinden \u00fcr\u00fcn almay\u0131 da s\u00fcrd\u00fcrecek.<\/p>\n

Y\u0131ld\u0131z Holding ve Godiva Y\u00f6netim Kurulu Ba\u015fkan\u0131 Murat \u00dclker: \u201c2008\u2019de Godiva\u2019y\u0131 sat\u0131n almam\u0131zdan bu yana global cirosunu ve ma\u011faza say\u0131s\u0131n\u0131 neredeyse ikiye katlad\u0131k. Godiva\u2019n\u0131n g\u00f6sterdi\u011fi performanstan ve markan\u0131n hala \u00e7ok y\u00fcksek b\u00fcy\u00fcme potansiyeli oldu\u011funu g\u00f6rmekten son derece memnunuz. Gelecekteki potansiyelini g\u00f6rerek sa\u011fl\u0131kl\u0131 ve g\u00fc\u00e7l\u00fc bir b\u00fcy\u00fcme i\u00e7in gereken nakit ak\u0131\u015f\u0131n\u0131 sa\u011flamaya y\u00f6nelik alternatifler tespit etmek \u00fczere Godiva \u00fcst y\u00f6netimiyle stratejik bir \u00e7al\u0131\u015fma yapt\u0131k. Sa\u011fl\u0131kl\u0131 ve g\u00fc\u00e7l\u00fc bir b\u00fcy\u00fcme i\u00e7in \u00e7ok \u00f6nemli bir karar ald\u0131k. Bu anla\u015fma portf\u00f6y\u00fcm\u00fczdeki y\u00fcksek potansiyele sahip di\u011fer b\u00f6lgelerin h\u0131zl\u0131 b\u00fcy\u00fcyebilmesi i\u00e7in ideal bir \u00e7\u00f6z\u00fcm oldu. Godiva markas\u0131n\u0131n t\u00fcm global pazarlarda fikri m\u00fclkiyet hakk\u0131 \u015firketimize aittir. Yani sahibi Y\u0131ld\u0131z Holding\u2019dir, bunda bir de\u011fi\u015fiklik yok\u201d dedi.<\/p>\n

Gelecek 5 y\u0131lda 5 kat b\u00fcy\u00fcyece\u011fiz<\/p>\n

Godiva CEO\u2019su Annie Young- Scrivner ise, \u201cBu anla\u015fman\u0131n herkes i\u00e7in \u201ckazan-kazan\u201d anlam\u0131na geldi\u011fine inan\u0131yoruz. Anla\u015fma, mevcut ve yeni pazarlarda b\u00fcy\u00fcmemize ivme kazand\u0131r\u0131rken d\u00fcnya genelinde 2000\u2019den fazla yeni kafe a\u00e7ma plan\u0131m\u0131z\u0131 destekleyerek, 5 kat\u0131 b\u00fcy\u00fcme stratejimizi ger\u00e7ekle\u015ftirmek i\u00e7in ihtiya\u00e7 duydu\u011fumuz kaynaklar\u0131 sa\u011flayacak. Ayn\u0131 zamanda markam\u0131z\u0131 ikonik yapan Bel\u00e7ika miras\u0131n\u0131n, kalitesinin ve el i\u015f\u00e7ili\u011finin korunmas\u0131na da yard\u0131mc\u0131 olacak\u201c ifadelerini kulland\u0131.<\/p>\n

Y\u0131ld\u0131z Holding K\u00fcresel Strateji, Sat\u0131n Alma, Birle\u015fme ve D\u00f6n\u00fc\u015f\u00fcm Ba\u015fkan\u0131 Nurta\u00e7 Afridi, sat\u0131\u015f s\u00fcreciyle ilgili olarak \u201cTeklif s\u00fcrecinde son tura aktif olarak kat\u0131lan bir\u00e7ok sayg\u0131n yat\u0131r\u0131mc\u0131dan kayda de\u011fer bir ilgi g\u00f6rd\u00fck. Godiva, sat\u0131n ald\u0131\u011f\u0131m\u0131zdan bug\u00fcne kadar \u00e7ok de\u011fer verdi\u011fimiz bir marka ve yat\u0131r\u0131mc\u0131lar i\u00e7in \u00f6nemli bir f\u0131rsat\u0131 temsil ediyor. Sat\u0131\u015ftan elde edilen gelir, Godiva\u2019n\u0131n yeni \u00fcr\u00fcn kategorilerine girmesi, da\u011f\u0131t\u0131m\u0131n t\u00fcm kanallarda artt\u0131r\u0131lmas\u0131, yeni co\u011frafyalara a\u00e7\u0131lmas\u0131 gibi global b\u00fcy\u00fcme alanlar\u0131nda h\u0131zl\u0131 ve etkili yat\u0131r\u0131m yapabilmesi i\u00e7in finansal esneklik sa\u011flayacak\u201d \u015feklinde konu\u015ftu.

\"Y\u0131ld\u0131z <\/a> <\/div> <\/div>
\"Y\u0131ld\u0131z <\/a> <\/div>
\"Y\u0131ld\u0131z <\/a> <\/div> <\/div> <\/div> <\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

YILDIZ HOLD\u0130NG, GOD\u0130VA\u2019NIN, D\u00d6RT \u00dcLKEDEK\u0130 OPERASYON VE BEL\u00c7\u0130KA\u2019DAK\u0130 FABR\u0130KASINI MBK PARTNERS\u2019A SATMAK \u0130\u00c7\u0130N B\u0130R ANLA\u015eMA YAPTI\u011eINI DUYURDU.<\/p>\n","protected":false},"author":1,"featured_media":51543,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19],"tags":[3482,17030,17026,11445,11782,44,17028,17029,12734,17027,7931,8902],"class_list":["post-51542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-dort","tag-anlasmaya","tag-godivanin","tag-haklarini","tag-holding","tag-icin","tag-mbk","tag-partnersa","tag-satmak","tag-ulkedeki","tag-vardi","tag-yildiz"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.tvturk.com\/wp-content\/uploads\/2019\/02\/yildiz-holding-godivanin-dort-ulkedeki-haklarini-mbk-partnersa-satmak-icin-anlasmaya-vardi_ecca5ed.jpg?fit=1000%2C381","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paKIfm-dpk","_links":{"self":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/51542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/comments?post=51542"}],"version-history":[{"count":1,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/51542\/revisions"}],"predecessor-version":[{"id":51547,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/posts\/51542\/revisions\/51547"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media\/51543"}],"wp:attachment":[{"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/media?parent=51542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/categories?post=51542"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tvturk.com\/index.php\/wp-json\/wp\/v2\/tags?post=51542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}